James Hogan, President and Chief Executive, who signed the agreement on behalf of the airline said: "Over the last two years we have been working at streamlining processes in all areas of our operation to enhance efficiency and optimise productivity. This sort of change cannot always take place simultaneously. Now we are ready to implement the far-reaching technology that underlies Oracle's e-business suite to help us achieve our objectives."
Mr. Rashid Nasser Al Lamki, Chairman of MacroSoft, who was accompanied by its Managing Director, Prince Thampi, and signed the agreement on behalf of Macrosoft, said: "We have confidence that this very comprehensive suite and our services will meet the diverse needs of a company as complex as Gulf Air. After months of planning, we are looking forward to working with the team at the airline to complete the project."
The suite will provide functionality to cover finance, human resource management, supply chain management, customer relationship management, route profitability reporting and analysis.
A key feature of the suite is its self-service capability, which will empower Gulf Air employees to carry out many of the administrative functions themselves, saving time and creating more autonomy.
The phased implementation of the e-business suite, which comprises 38 modules, will take place over the next two years and is expected to be completed by the end of 2006, when the last of the outstations will be online.
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Gulf Air signs deal to implement Oracle E-Business Suite
- Bahrain: Tuesday, January 04 - 2005 at 15:53
- PRESS RELEASE
Gulf Air has signed an agreement with Oman-based Oracle business partner, MacroSoft for the implementation of Oracle's comprehensive e-business suite in the airline's head office in Bahrain and outstations.
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About Gulf AirGulf Air was founded in 1950. Today, it is owned by the Kingdom of Bahrain, Oman and the Emirate of Abu Dhabi and is the only truly pan Gulf carrier in the region. The airline's network stretches from Europe to Asia and covers 50 cities in 33 countries. The fleet is one of the most modern in the Middle East and comprises 35 aircraft.
The airline is in the second year of a three-year strategic recovery programme, headed by President and Chief Executive, James Hogan. The airline, which is making rapid strides towards regaining profitability by 2005, aims to further evolve by taking its renowned cultural strengths, which have been gained over more than half a century, into a global environment.
The dramatic turnaround in Gulf Air's fortunes has won international recognition. In January 2004, The Centre for Asia Pacific Aviation (CAPA) presented the airline with the prestigious Airline Turnaround of the Year Award for 2003. Gulf Air was also the recipient of the 2003 Platinum Award for the Best Airline in the Middle East and North Africa, recognising the airline's commitment to service excellence.
Winner - Middle East and North African Platinum Best Airline Travel Award 2004
Winner - Skytrax Most Improved Airline Award 2004
Winner - Skytrax Best First Class Onboard Food Category 2004
Winner - Skytrax Best Business Class Check-in Category 2004
Official Airline and Sponsor of the Gulf Air Bahrain Grand Prix 2005
Public Relations Department - 14th December 2004
Issued by Gulf Air - Sponsor of the Gulf Air Bahrain Grand Prix, For further information please contact
Anne Tullis, Manager Corporate Communications, Gulf Air, on Tel: (+973) 17 338098, Fax: (+973) 17 338207
Posted by Anne-Birte Stensgaard, Senior News EditorTuesday, January 04 - 2005 at 15:53 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.
This article was updated on Wed Mar 16 2005.
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