Pehla launches Jaya TV on their platform

The Pehla platform has more than 50 channels showcasing the best in Asian entertainment. With Jaya TV on the platform, Pehla lives to its commitment of providing Premium Asian Entertainment and making the viewers feel much closer to home.

Jaya TV was launched for the Tamil speaking diaspora across the globe and is now available to all Pehla subscribers. Jaya TV offers a plethora of programs with an engaging assortment of mega serials. It also showcases blockbusters movies, countdown shows and current affair programs. Watch your favorite serials, movies and news from back home on the most exciting Tamil channel, Jaya TV. Jaya TV has a holistic approach to programming and is the ultimate 'family' channel.

Commenting on the new addition to the Pehla bouquet, Vinod D'Mello - Executive Vice President, Network Development & Marketing of ADD said, "With the launch of Jaya TV on the platform we are closer to our goal of providing entertainment for the various Asian communities in the Middle East. Our subscribers can expect many more such initiatives from us in the future."

Mr.Murali Raman - Vice President Programs & Operation, Jaya TV adds "Apart from the regular daily soaps, Jaya TV fulfills the needs of the viewers across the globe by providing a variety of Programs in different genres like Art and Culture, Women centric shows, Kids interactive shows, Cookery shows, Religious, Devotional, Epic programs & unparallel current affairs"

Pehla continues to touch its viewers with its innovative programming mix that covers genres as diverse as soaps, music, regional programming, movies and sports.