Samsung hosts training program for service partners in Middle East

Samsung, the regional and global leader in digital convergence technology, recently hosted a five-day training program for its service partners in the Middle East.

United Arab Emirates: Tuesday, January 11 - 2005 at 15:33
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Samsung hosts training program for service partners in the Middle East.

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Designed specially for the upcoming audio visual products of the company, the training program was attended by nearly 23 technical staff members representing 20 countries across the Middle East and Africa region.

The instructors from Samsung's headquarters in Korea provided the participants with an in depth know-how of critical components within the company's audio visual product segments. The various audio visual products under this category included digital camcorders, DVD players and MP3 players.

'Samsung conducts such training programs at regular intervals as part of its vision to offer unmatched support-services to our consumers in the Middle East & Africa', said Mr. B. S. Kim, Manager of Samsung's Gulf Customer Satisfaction Headquarter. 'The main idea behind the training session was to ensure that our distributors are well versed to offer qualitative services to customers for our range of high end products that we manufacture,' Mr. Kim added.

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About Samsung Electronics
Samsung Middle East and Africa (MEA) is headquartered in Dubai. In line with its global vision of 'Digital Convergence,' the company markets its digital devices portfolio through four product divisions: Handheld products (HHP), Information Technology (IT), Home Appliances (HA) and Audio-Visual (AV).

Through a network of over 40 distributors, Samsung MEA looks after the distribution of its digital devices across the Middle East and Africa region. With annual revenues in 2003 region reaching the US$2 billion mark, the company has also invested in a service subsidiary, located in the Jebel Ali Free Trade Zone in Dubai. The 3000-sq.mts service facility recently completed eight years and is among the largest within the GCC countries.

For further information, please contact:
Dhanraj Walvekar / Prem Ramachandran
ASDA'A Public Relations,
Exclusive Affiliate of Edelman PR Worldwide in Middle East and North Africa,
Dubai, UAE,
Tel: +971-4-3344550
Fax: +971-4-3344556

Posted by Anne-Birte Stensgaard, Senior News Editor
Tuesday, January 11 - 2005 at 15:33 UAE local time (GMT+4)

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