• HSBC

Motorola V. 66 takes Middle East markets by storm

  • United Arab Emirates: Sunday, September 23 - 2001 at 10:24
  • PRESS RELEASE

Motorola's premium model, the V. 66 mobile phone has taken the Middle East by storm with seemingly endless customer attraction for its inspirational design and technological innovation.

"Stylish. Distinctive. Elegant. The Motorola is definitely the object of desire for mobile phone customers across the region, consumer interest for the smallest GPRS handset has exceeded our expectations," said Fadi Kachkouche, marketing manager, Motorola, Personal Communication Solutions, Middle East and Africa.

Up-to-the-minute GPRS and WAP with powerful 1 up, 4 down technology means faster information flow from the Internet but in a miniature size making the Motorola V. 66 the ultimate object of desire.

The tri-band Motorola V. 66 phone lets jet-setters keep up with the gossip which ever party they're on their way to, whether it's in Montreal, London or Dubai. Talkative types can command instant access to the in-crowd with its voice activated dialling. For hip and happening cyber-addicts, the large screen display of 29 x 20mm is essential for readability and credibility on the e-mail scene.

"Motorola recognises that style is about the right combination of details and individuality making the Motorola V. 66 the most equipped phone for the style conscious users of today," said Kachkouche.

The V66's upper clam can be personalised with six different coloured removable covers and its different display colours and 64 unique ringer tones allows the user to pick the right combination to suit them. The phone also comes in a choice of Silver or Radar Blue. The inside of the phone can also be personalised with a choice of red, yellow or green backlighting.

Other benefits include an intuitive user interface, VoiceNotes™ for 3 minutes of recorded messages, VibraCall™ discreet alert, Personal Information Management Functionality (PIM) and TrueSync™, as well as a range of new games.

"Motorola continues to deliver inspiring, stylish phones that anyone would be proud to carry. Yet Motorola is also committed to offering today's young consumers the most sought after technologies, beautifully designed and packaged," said Kachkouche.

The Motorola V. 66 phone is available now in all Middle East markets.

Ends

Motorola V. 66 takes Middle East markets by storm. 
Motorola V. 66 takes Middle East markets by storm.
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Notes and Media Contacts »

Motorola, Inc. (NYSE:MOT) is a global leader in providing integrated communications solutions and embedded electronic solutions. These include:

Software-enhanced wireless telephone, two-way radio, messaging and satellite communications products and systems, as well as networking and Internet-access products, for consumers, network operators, and commercial, government and industrial customers.

Digital and analog systems and set-top terminals for broadband cable television operators.

Embedded semiconductor solutions for customers in the networking and computing, transportation, wireless communications and imaging and entertainment industries.

Embedded electronic systems for automotive, communications, imaging, manufacturing systems, computer, consumer and industrial markets.

Sales in 2000 were $37.6 billion.

For further information, please contact:

Fadi Kachkouche
Marketing manager
Motorola Personal Communications Sector
Tel. + 9714 331 5111

John Falchetto
Memac Ogilvy
Tel: + 9714 282 5414

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