• HSBC

Computer Associates launches Lebanon's first regional IT customer support center

  • United Arab Emirates: Tuesday, February 08 - 2005 at 11:13
  • PRESS RELEASE

Under the patronage of Mr. Jean-Louis Qordahi, Lebanon's minister of telecommunication, Computer Associates in the Arab Countries has today announced the opening of its first regional customer support center facility based in Beirut.

Qordahi said: "We are glad to have CA hosting its regional IT support center in Beirut. In fact, CA's support center is the first initiative of its kind in the country and is surely a great testimonial of Lebanon's readiness and competitiveness to be the host of the support center industry in the region."

Gilbert Lacroix, vice president and general manager for CA in the Arab Countries said: "The launch of our support center today is proof of the value created when businesses, government and local communities join hands to create economic opportunities and value." He continued: "We have chosen Beirut to host our support center thanks to the country's ability to deliver a pool of multi-lingual graduate talent, its reasonable operational costs as well as its advanced communication infrastructure provided by our local partners in Lebanon, MDS and Telesupport."

Staffed with trilingual professional agents, CA's support center will handle customer support calls from all over the Arab world and around the clock through toll free numbers. The Beirut center marks CA's 10th support center in the EMEA region. Established to serve the Gulf, Levant and North African countries, the support center will resolve all technical issues that customers and partners might face, as well as serve as a valuable source of information to CA and the communities that the company services.

Dave Winpenny, VP EMEA Customer Support for CA concluded: "CA's customer support center is set up to help CA customers get the most out of their investment in CA solutions. Along with bringing a wealth of CA resources to our customers and partners in the region, it allows us to coordinate high-level technical support across the Arab markets via an advanced IT infrastructure, best practices and a trained and qualified staff. The support center will also allow us to gain a better understanding of our customers' business needs and provide them with a convenient and accessible interface with CA. At CA, we know it all comes down to delivering value to our customers and we are committed to earning their respect as a valued partner."

In September 2004, CA, a world leader in IT software management, announced its intention to invest in building its direct presence in the Arab world, signaling a positive change in CA's strategy towards the Arab countries and CA users in the region. Lacroix explains that CA has been investing in market awareness campaigns, channel development, recruitment of Arab nationals with high qualifications and a deep understanding of the market, and is on the verge of finalizing the set up of its in-country offices across the region.

"CA's regional support center is an essential part of our strategy that revolves around building trust in the CA brand across the communities we work with," added Lacroix

CA customers in Lebanon can contact CA's customer support center on +9611-237537. In Saudi Arabia, the number to contact is (050-4450-361) and in Egypt, the number is (010-171-7499). The toll free numbers assigned for other countries include UAE (800-6377), Bahrain (800-01009), Qatar (0800-961 001) and Jordan (0800-22727).
Gilbert Lacroix, vice president and general manager for CA  
Gilbert Lacroix, vice president and general manager for CA
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CA has plans to expand its $1 billion annual EMEA revenues faster than the overall market by implementing a three-pronged growth strategy. In addition to its expansion in the SMB market, the strategy calls for deeper penetration of selected emerging markets such as the Middle East and Central and Eastern Europe and increased business with original equipment manufacturers (OEMs).

CA's proposition to SMBs is its depth and breadth of software solutions that work together seamlessly and deliver total protection. The product portfolio includes BrightStor ARCserve Backup, eTrust Antivirus, Unicenter Desktop DNA and eTrust PestPatrol, all of the elements SMBs need to protect their IT investments.

Recently, Computer Associates announced the launch of direct operations in the Arab countries. CA's direct presence - compared with its previous engagement solely through partners -signals a clear change in the company's strategy towards Arab countries. The company has established its regional headquarters in Dubai Internet City in the UAE, and is currently finalizing the setup of offices at key locations throughout the region.

CA users in the Arab Countries include Emirates Bank International, Dubai Department of Civil Aviation, Etisalat Contact Center, Saudi Arabian Airlines, Abu Dhabi Oil Refining Company, Al Jubail Petrochemical, Bank of Beirut and the Royal Court Affairs in Oman.

About CA
Computer Associates International, Inc. (NYSE:CA), one of the world's largest software companies, delivers software and services that enable organizations to manage their IT environments. Focus areas include network and systems management, storage and security management, portal and business intelligence, and application life cycle management. Founded in 1976, CA is headquartered in Islandia, N.Y., and operates in more than 100 countries.

For other enquiries, please contact For Further Information:
Rasha Zeitoun
Telephone: + 971 4 3676511
Fax: + 971 4 3676510

For media contact:
Iman Ghorayeb - ASDA'A Public Relations
Tel: 00-9714-3344550 Fax: 00-9714-3344556
© 2004 Computer Associates International, Inc.. All trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.

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