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Chrysler extends leadership in Mideast minivan segment with 'Stow 'n Go'

  • United Arab Emirates: Saturday, February 12 - 2005 at 09:25
  • PRESS RELEASE

Chrysler Corporation changed the way families think about transportation with the introduction of the minivan more than 20 years ago.

Now, more than 10 million sales later, Chrysler Group has raised the bar again, with the innovative Stow 'n Go™ seating and storage system, the only system to feature seats that fold into - not onto - the floor.

Chrysler Group invested $400 million to create an all-new platform and the new seating for the Graz, Austria, built Grand Voyager.

"This unique feature will further strengthen our competitive position in the market," said Bruce D. Ohms, Director, Sales and Marketing, Chrysler, Jeep and Dodge, Middle East. "Stow 'n Go gives us a competitive edge in this hard fought segment."

Unlike competitor vehicles, the Grand Voyager's second- and third-row seats can be folded into the floor with a virtually effortless one-hand operation, without the need for the head rests to be removed.

The 'minivan-first' Stow 'n Go seating and storage system also gives an available 340 litres of storage area when the seats are in their upright position. With both the second- and third-row seats folded, Chrysler Grand Voyager has a completely flat load floor and a maximum cargo volume of 4,550 litres.
Space-age technology meets flexibility in the 2005 Grand Voyager. For the first time in a minivan, Chrysler Group engineers used Super High Density (SHD) foam cushion seating that was originally developed by NASA to improve the seat comfort for astronauts. This foam cushion comfort technology also is used in high-end home and office furniture. For additional comfort, second-row seats move forward and back and offer 100mm of seat travel. Second-row seatbacks recline up to 40 degrees, offering 13 different positions.

Another minivan first is the third-row easy entry system. With the pull of a single strap, the second-row seat tumbles out of the way and allows for easy entry into the third row.
More than 250 seating configurations are possible in the new Grand Voyager. A few of the most popular include:
• Tailgate: The 60/40 third-row split bench seats flip completely rearward for comfortable tailgate seating when the vehicle is parked. The seats can be flipped individually or together.
• Limousine: The second-row seats stow into the floor for plenty of third-row legroom.
• Family: All seats upright can seat seven people, and at the same time, open up additional storage capacity. When the second-row Stow 'n Go seats are left upright, two spacious storage bins are available, creating 6 cu. ft. of covered storage space. Combined with the bin behind the third-row seats, the grand Voyager offers up to 12 cu. ft. of additional storage in this configuration. Cargo net bags are a standard feature in the second-row storage bins, making it easy to quickly gather up cargo.

"A quieter and richly appointed interior, a fresh exterior design and substantially increased levels of driver and passenger safety -reinforce Grand Voyager's long-held position as the aspirational choice for the region's minivan customers," added Ohms.

Chrysler Group launched the minivan in 1983 and since then has sold more than 10 million worldwide, introduced over 50 minivan-first features and earned more than 150 awards industry-wide.
Innovative new Stow 'n Go seating and storage system  
Innovative new Stow 'n Go seating and storage system
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