Mediahub Dubai, a company registered under the Mohammed bin Rashid Establishment (or SME) for young Arab business leaders, has worked extensively with Emirates Transport as their representative for all interior and exterior advertising on school and university busses. Mediahub's key point of difference is they enable advertisers to reach the youth market of the UAE, through both demographic and geographical targeting.
Fahad bin Sulaiman stated,
"The total flexibility that Emirates Transport has afforded our clients gives us a unique product unmatched by the Dubai Municipality buses. For example, to help launch the new Nokia Engage, we completely stripped out the interior of several busses and installed Nokia N-gage gaming consoles for on board sampling. The busses were then toured around key schools and universities, allowing the core target audience to experience the product first hand. The campaign was very successful and we could not have achieved this without the vision and support of Emirates Transport. It was a great honor to accept this award and we look forward to many more successful years working with Emirates Transport. "
Mediahub's list of current advertisers include Axiom, Nokia, Wall Street, Aptec and 7Days to name a few.
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Sheikh Mohammed Establishment (SME) company receives award for excellence.
- United Arab Emirates: Wednesday, February 16 - 2005 at 12:18
- PRESS RELEASE
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Fahad bin Sulaiman, CEO of Mediahub Dubai was presented with an award of special appreciation at the Emirates Transport first annual ceremony held at the Dubai Police Club. The Award was presented by Bader Al Attar, Emirates Transport Dubai Branch Manager.
Dubai Municipality buses
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Posted by Lara Lynn Golden, News EditorWednesday, February 16 - 2005 at 12:18 UAE local time (GMT+4)
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Notes and Media Contacts »
Mediahub Dubai was developed under the Sheikh Mohammed Establishment's umbrella in 2004 to address advertisers growing need to support their traditional media initiatives with some 'out of the box' innovative ideas.
mediahub dubai is an industry pioneer in creating and implementing integrated alternative media concepts. Over the course of our first year, mediahub dubai has broken world records with its Emirates Statue of Liberty campaign on Sheikh Zayed Rd, secured the exclusive agency contract for all advertising on Emirates Transport Buses - and attracted ongoing business from big brands like; Siemens, Axiom, Eppco, Hyundai, Aptec, 7Days, Citibank and Energizer.
We are dedicated to developing and implementing groundbreaking nontraditional advertising platforms based on research, marketing objectives, and constant analysis of the changing relationship between consumers and media.
mediahub dubai's priority is to enhance and extend the effectiveness of advertising campaigns through creative alternative media executions. We strive to provide advertising agencies and media planning/buying companies with vehicles to connect with consumers in relevant, surprising, and unconventional ways.
mediahub's mission is to be the premier industry resource for Innovative 'clutter busting' Alternative Media Campaigns across the GCC.
For more information contact,
Chris Humphrey
General Manager
mediahub dubai
suite 606, level 6 bin sougat building
salahuddin street, Deira
p.o. box 88000 dubai, UAE
Tel: +971 4 2979460
Mob: +971 50 4743173
mediahub dubai is an industry pioneer in creating and implementing integrated alternative media concepts. Over the course of our first year, mediahub dubai has broken world records with its Emirates Statue of Liberty campaign on Sheikh Zayed Rd, secured the exclusive agency contract for all advertising on Emirates Transport Buses - and attracted ongoing business from big brands like; Siemens, Axiom, Eppco, Hyundai, Aptec, 7Days, Citibank and Energizer.
We are dedicated to developing and implementing groundbreaking nontraditional advertising platforms based on research, marketing objectives, and constant analysis of the changing relationship between consumers and media.
mediahub dubai's priority is to enhance and extend the effectiveness of advertising campaigns through creative alternative media executions. We strive to provide advertising agencies and media planning/buying companies with vehicles to connect with consumers in relevant, surprising, and unconventional ways.
mediahub's mission is to be the premier industry resource for Innovative 'clutter busting' Alternative Media Campaigns across the GCC.
For more information contact,
Chris Humphrey
General Manager
mediahub dubai
suite 606, level 6 bin sougat building
salahuddin street, Deira
p.o. box 88000 dubai, UAE
Tel: +971 4 2979460
Mob: +971 50 4743173
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