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Arab Digital Distribution launches all new sports channel - Prime Sports - Signs production contract with Ten Sports
- United Arab Emirates: Sunday, February 20 - 2005 at 08:58
- PRESS RELEASE
Arab Digital Distribution (ADD) the largest pay TV platform management company in Middle East, North Africa & Europe announces the launch of 'Prime Sports' another new sports channel becoming the undisputed leader in providing sports programming for viewers in Middle East, North Africa & Europe.
The channel is receiving fantastic response since the launch in Jan 2005 and has embarked on aggressive marketing and content acquisition plans. Commenting on the launch - Vinod D'mello simply commented, "Prime Sports - Takes you there."
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Posted by Anne-Birte Stensgaard, Senior News Editor
