IBM Software Live! event to kick off in Jordan

Taking place on the13th March at Le Royal Hotel, the half-day event will feature Douglas Spencer, IBM's worldwide programme director, who will present live demonstrations in a real business environment that communicate the value and integration of IBM's broad range of software offerings, including the WepSphere, Lotus, DB2, Rational and Tivoli brands.

"Jordanian organisations are very much aware that their success in the future depends heavily on their adoption of e-business. IT companies in the country should not only develop software and solutions that meet the needs of specific companies but are also able to transform business models that will allow them to reap benefits in terms of cost savings and higher productivity," said Bashar Kilani, IBM's head of software group, Middle East. "What is quite unique about the event is that IBM will be able to show people how easily five different software solutions can be integrated to build a reliable, flexible, user friendly, manageable, secure and rapidly deployed business infrastructure."

IBM will also share details on its software strategy across the region and address challenges and key issues in a number of topic areas, including application foundations, content and information, integration, user experience, security, IT management and applications development.

The IBM Software Live! event in Jordan is part of a regional roadshow which has already visited Abu Dhabi and Kuwait, and will soon be visiting Egypt.