Braccialini bags the show

For a handbag is something more than a mere accessory in a woman's life, it holds her identity, the keys of her home, her id, the photos of her loved ones, her make-up, little secrets...and lots of money. Truly it's a woman's treasure trove of delight. And Braccialini pays a tribute to its presence in her life with unique pieces. Assuming an extra presence for that special day in her life, to make her wedding day all the more memorable.

Established in 1954 by Roberto and Carla Braccialini it has been an enduring journey in creativity. A creativity which has seen the company start with straw handbags, with leather trims, floral decorations, and bright colour embroideries, shocking sensibilities in society. And taking on the mantle of pioneers of a sort. 1966 and 1976 saw dramatic episodes affecting its fortunes, and Carla Braccialini assuming overall responsibility. Thereafter it was breaking new pathways in the world market, and moving the headquarters to Pontassieve near Florence. Today its range of products include besides handbags, shoes, small leather goods, scarves, silks, gloves, watches, eyewear, umbrellas, custom jewellery.

The typical features are a blend of material, leather, velvet, silk, straw, metal, net, in an astonishing range of colours, with an eye for detail, and shapes of every kind, adorned with graphics, ethnic motifs, embroidery, appliqué, soft and hard shapes, for just about any and every occasion in a woman's life. Bags so good, she will plan her attire around them. And maybe create an occasion to show it off! The founder, Ms. Carla Braccialini, speaks truly of her deep inspiration, "Fashion is about anticipation and guessing, but it also means never forgoing good taste and feminine elegance."

When you spot a Braccialini bag you will be riveted by its features. For it has a history of dedication behind its creation, aptly summed up in the company's motto " To create handbags as an absolute beauty concept without fear of daring, to be exclusive and bring to women the desire to play with fashion, escape banality." Indeed, it bags a woman's admiration every time.