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Samsung wows consumers with launch of Nano Technology enabled home appliances in UAE
- United Arab Emirates: Tuesday, April 19 - 2005 at 15:27
- PRESS RELEASE
Samsung Electronics, global leader in digital technology, recently conducted an event to celebrate the launch of its Silver Nano Technology enabled products at the Jumeirah Beach Hotel.
The new range of home appliances that employ the safe and sanitizing power of the sophisticated silver technology to block bacteria from contaminating home and offices, will include over 100 new models, comprising washing machines, refrigerators, air conditioners, air purifiers and vacuum cleaners. Samsung Electronics researchers who worked for three years to perfect the technology have developed silver Nano.
"We are delighted to have our customers and partners for the launch of our new state-of-the-art Silver Nano technology enabled products in the UAE and across the region. Samsung has been a leader in the development of health-friendly and environment-friendly consumer electronics to address people's health concerns for many years. Samsung has remained at the forefront in this market by continuing to develop and evolve new top-quality products that put the customers' health and the environment first," said Mr. J. H. Park, President, Samsung Gulf Electronics (SGE).
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Notes and media contacts
About Samsung ElectronicsFounded in 1969 in Korea, Samsung Electronics today has 25 production bases worldwide and 59 sales subsidiaries in 46 countries. Samsung Electronics global strategy involves eight main regions: North America, Europe, Southeast Asia, Central Asia, Middle East & Africa (MEA), China, CIS and Latin America. Based on its vision of 'digital convergence' where everything will be integrated through networks, Samsung Electronics has currently positioned itself into four main business units, Home Network, Office Network, Mobile Network, and Core Components, producing the world's most innovative digital products. Currently, Samsung Electronics is the world's largest computer display manufacturer.
For further information, please contact:
Prem Ramachandran/ Dhanraj Walvekar, ASDA'A Public Relations, Exclusive Affiliate of Edelman PR Worldwide in Middle East and North Africa, Dubai, UAE, Tel: +971-4-3344550, Fax: +971-4-3344556
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Posted by Anne-Birte Stensgaard, Senior News Editor
