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Thursday, November 26 - 2009

Emaar hosts exclusive 'Mirador La Colección' launch for those who missed earlier opportunity

  • United Arab Emirates: Sunday, April 24 - 2005 at 14:10
  • PRESS RELEASE

A special edition of Mirador La Colección at Arabian Ranches launched last week received an overwhelming response from buyers who had missed out on earlier opportunities to purchase the Spanish masterpiece homes at Emaar's desert paradise.

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  • Emaar' s Mirador La Colección at Arabian Ranches features Spanish masterpiece homes overlooking The Desert Course.
    Emaar' s Mirador La Colección at Arabian Ranches features Spanish masterpiece homes overlooking The Desert Course.
The exclusively designed, two storey, single family homes that typify the character and essence of Spanish architectural splendour, were released last week to buyers who had registered their interest during the initial launch earlier this year.

Naaman Atallah, Director of Sales, Emaar Properties, said that the initiative reinstated Emaar's commitment towards service excellence and customer satisfaction.

"Many potential investors had missed the opportunity to own a Mirador La Colección home due to the sales rush and the limited number of units released. "Following the earlier launch, we reviewed customer responses and their preferences and acceded to their needs. This unique one-off initiative was our way of telling our customers that we continue to care," Atallah said.

"Our goal is to provide each of our customers equal opportunities to own a home in Emaar's lifestyle communities and initiatives like these define the high service standards which characterise our company.

"Emaar's Mirador community at the Arabian Ranches has emerged a popular choice among investors keen to own the Spanish masterpiece homes which are set around pristine surroundings of one of Dubai's premium golf courses," he continued.

Key to the development is The Desert Course, an 18-hole championship course designed by Ian Baker Finch and Nicklaus Design. The 7,698-yard, par-72 course is already operational and many believe will rank among the top 100 courses anywhere in the world.

Mirador La Colección forms part of Emaar's Arabian Ranches community, the region's finest themed urban development.
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Notes and media contacts

About Emaar Properties PJSC
Emaar Properties is a Public Joint Stock Company listed on the Dubai Financial Market with an asset base of US$7.7 billion including the land bank. The company has witnessed tremendous growth since its inception in 1997 and boasts a rapidly growing tenant base.

Currently, it has several major real estate projects under various stages of development in Dubai including Dubai Marina, Arabian Ranches, Emirates Hills, The Views, The Meadows, The Springs, The Lakes, Hattan Homes, The Greens, Emaar Towers and The Residences at Burj Dubai. The company also owns and manages the Gold and Diamond Park. Emaar has started construction on its most ambitious project to date, the Burj Dubai Development, which comprises The Burj Dubai, The Dubai Mall, The Boulevard, The Old Town, man-made lakes, landscaped parks, etc. The company also has joint ventures and projects across the region, covering Saudi Arabia, Egypt, Jordan, Libya and Morocco.

While Emaar continues to actively pursue expansion in its core business of innovative, high quality real estate development, it has diversified into related business lines to further build value for its 41,000 shareholders, which includes the Government of Dubai. In line with this corporate belief, Emaar also owns and manages three subsidiaries - Dubai Bank, focused on retail and commercial banking, EMRILL, a joint venture with the UK-based Carillion which provides innovative property and facilities management services, and its technology and communications company, Sahm Technologies. Emaar is also the majority shareholder of Amlak Finance, UAE's first mortgage finance company. In 2004 Emaar was included in the Dow Jones Dubai International Financial Centre Arabia Titans Index.

Iram Zaidi/ Lina Anani
ASDA'A Public Relations
Exclusive Affiliate of Edelman PR Worldwide in
Middle East and North Africa
Dubai, UAE
Tel: +971-4-3355969,
Fax: +971-4-3356080

Emaar Properties
David D'Souza
Tel: +971-4-367-3566
Fax: +971-4-367-3705

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