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LG leads again with smarter washing machines
- United Arab Emirates: Saturday, May 07 - 2005 at 11:38
- PRESS RELEASE
LG Electronics, a global technology leader and a pioneer in home appliance convergence, has just introduced the Remote Monitoring (RM) technology in its front loader washing machines.
"People want a more efficient and convenient way to find out if and when an error occurs in the washing process, or when the washing is finished. With the remote panel installed in the living room or the kitchen, consumers can monitor their washing more conveniently. This is a convenient and smart way to utilise technology," said C H Lee, President, LG Electronics Gulf FZE.
LG hopes such high-end, market leading products will add value to its washing machines, and drive sales of the company's premium products.
"Our remote monitoring front loader washing machines are a perfect example of LG's dedication to help making our customers' lives easier, more convenient, and ultimately better. We believe this philosophy helps us maintain our lead in the highly competitive high-end premium market," added Lee.
LG has been adding innovative technological features to its home appliance products to keep pace with customer demands. For instance, the loading chamber of LG washing machines have an ergonomic tilt to allow stress free loading and unloading of laundry.
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About LG Electronics, Inc.LG Electronics, Inc. (Korea Stock Exchange: 066570.KR) was established in 1958 as the pioneer in the Korean consumer electronics market. The company is a major global force in electronics and information and communications products with more than 64,000 employees working in 76 overseas subsidiaries and marketing units around the world. With annual total revenues of more than US $16.9 billion (non-consolidated), LG Electronics conducts its business in three main areas: Digital Display & Media, Digital Appliances, and Telecommunications Equipment & Handsets.
The LG Digital Appliance Company is fast becoming the leader of the global home appliances industry, ranking No.1 in sales of air conditioners, microwave ovens, and canister vacuum cleaners. LG Electronics was the first company to commercialise a full line of Web-enabled home network appliances including refrigerators, washing machines, microwave ovens, and air conditioners, and is increasingly seen as a leader in premium appliances.
LG Electronics' goal is to enable the intelligent networking of digital products that will make consumers' lives better than ever.
For more information, contact:
Hamad M. Malik
Director
Marketing & Corporate Communications
LGE Middle East & Africa Operations
Tel: +9714-3340066
Fax: +9714-3370515
Shilpa Mathai/Rana Bechara
Polaris Public Relations
Dubai, UAE
Tel: +9714-3348522
Fax: +9714-3341326
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