Mitel appoints OnLine for Middle East distribution

The new partnership agreement has been finalised to develop the channel and increase Mitel's market share in the region for its complete range of telephony solutions.

"We have been seeing steady growth of IP telephony worldwide and the Middle East region is no different," said Keith Rich, Managing Director for OnLine Distribution. "Convergence is everywhere and our channel partners are looking for high-quality IP telephony solutions. Mitel is one of the leading vendors in the field and fully committed to telephony solutions. We are one of the leading networking distributors in the region and it made sense to work together to grow the business together."

Mitel is a market leader for voice, video, and data convergence over broadband networks. With a focus on the user experience, the company delivers advanced communications solutions that are easily customized for individual business needs. Through intuitive desktop appliances and applications, businesses are provided with innovative ways to manage information and resources. Vertical markets benefit from integrated solutions that protect existing investments, while enabling new ways to be more cost effective and productive.

"With the convergence of data, voice and video and the dominant role IP plays in network connectivity, enterprise customers are implementing IP Telephony systems not only to increase productivity, but also to take greater advantage of the broad band environment," said Hisham Amili, General Manager - GCC, Mitel. "OnLine's focus in networking and communication will help us provide the region's enterprise customers with the right solution in all segments of networking."

Mitel already has a relationship with the Datatec Group. The partnership with OnLine is an extension of this relationship in the Middle East region. Through OnLine, the channel will benefit from the partnership with Mitel with special tools, programs and support through a channel-focused sales model.

Mitel's broad portfolio of solutions provide advanced voice, video and data communications platforms, desktop phones and Internet appliances, intuitive applications for customer relationship management and mobility, messaging and multimedia collaboration. Building on a foundation of success in enterprise communications, the company now focuses its efforts on Internet Protocol (IP) and the benefits it enables through the convergence of voice, video and data over a single broadband network. These new IP-based communications platforms are designed to allow customers of all sizes to seamlessly implement and/or migrate, in an evolutionary manner, without sacrificing any of the features or functionality of traditional Private Branch Exchange ("PBX") and Key Telephone Systems ("KTS").

Through best-in-class strategic relationships Mitel can offer businesses the choice and flexibility of an end-to-end converged Local Area Network or seamless interoperability with any existing infrastructure.