The 19th Costa Coffee store in the UAE is conveniently located in the China Court at the Ibn Battuta Mall, close to the 21-screen cineplex and serves the full range of premium specialist coffees as well as an extensive and delicious food menu.
Piers Burton, Head of Retail Leisure & Costa Coffee at MMI, adds: "Successful premium coffee retailing is all about quality product, strong brand and location, location, location. We have now developed Costa Coffee into a 'must-have' brand for retail and residential developers in the UAE, which is now driving the growth of Costa in the market. Costa is now the fastest growing branded coffee franchise in the Middle East."
Costa Coffee now operates 19 stores in the UAE which serve around 1.5 million cups every year. MMI is committed to opening a further six Costa Coffee stores across the UAE by the end of 2005 and, by 2009, there will be in excess of 40 stores located at major retail, airport and residential sites across the country.
MMI is the master franchise holder for Costa Coffee in the UAE.
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Costa Coffee opens at Ibn Battuta Mall
- United Arab Emirates: Tuesday, May 17 - 2005 at 16:02
- PRESS RELEASE
Costa Coffee, the UK coffee brand with the authentic Italian heritage, has opened its latest store in the UAE at Ibn Battuta Mall in Dubai, the region's largest themed shopping mall.
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About MMIMMI, a subsidiary of the Emirates Group, is a marketing services company providing marketing and distribution support to the leisure, corporate and consumer retail markets of the UAE and Oman. MMI operates five inter-related businesses - MMI Beverages, MMI Travel, MMI Consumer, MMI Leisure & Costa Coffee, and OUA in Oman. The company represents and retails some of the world's best-known consumer brands and is also the franchise holder for Costa Coffee in the UAE, as well as managing its own-brand bar restaurant, 'Left Bank'. MMI Events creates, manages and supports some of the biggest entertainment and community events in the UAE.
Face to Face Limited, P.O. Box 53189 Dubai, United Arab Emirates.
Tel:(971 4) 3355863 Fax:(971 4) 3378187
Posted by Anne-Birte Stensgaard, Senior News EditorTuesday, May 17 - 2005 at 16:02 UAE local time (GMT+4)
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