BMW organizes regional training in Jordan

Participants included Ole's personnel along with their peers from Gulf countries, Syria and Lebanon in addition to Pakistan.

The course was conducted under the supervision of Mr. Jan Combrinck, chief trainer at the course, and Regional Manager of Sales Training at BMW Group Middle East Mr. Saleem Sabbbagh.

The course was originally due to be held in Dubai but due to efforts paid by Ole Jordan and the company's desire to promote Jordan's achievements in the past years, the BMW Group decided to relocate the course to the Kingdom at Le Royal Hotel in particular which hosted the theoretical part of the training, while Automotive Club was the venue for practical preparation.

Mr. Saleem Sabbbagh Regional Manager of Sales Training at BMW Group Middle East said "Ole/Jordan's persistent efforts aiming on convincing B.M.W group to consider Jordan as the venue for this training instead of Dubai were a successful one, B.M.W group saw Ole/Jordan's great interest in nominating Jordan as one of the options for B.M.W training courses due to the availability of all necessary and required facilities"

Mr. Sabbagh added "choosing Jordan was really successful, and the training achieved its purposes, we were really flattered by the hospitality of this generous country"

From his side Mr. Majdi Al-Nashashibi Ole Jordan's General Sales Manager said "our successful efforts to hold the course here spring from our loyalty to this country and willingness to showcase the best of Jordan to participants, some of whom visit Jordan for the first time."

He added that the goal behind the course is to update the information and upgrade the skills of trainees, adding that the training comes in implementation of BMW policy which requires that each employee obtain a specified number of training hours.

Al-Nashashibi added: "The Company seeks through training courses to enhance the spirit of teamwork among BMW personnel and motivate them to give more and provide customers with higher quality services.

"BMW realizes that it is on the summit and these activities are only part of its continuous efforts to keep its lead in the local, regional and international markets."

Ole Jordan has recently introduced the new generation of BMW Series 3, which has been received with admiration by the public.