Besides a tropical flower design in delicate sorbet colors, this limited special edition offers all the features of a modern high class mobile phone, including an integrated VGA camera, a high resolution color display (over 65.000 colors) and video.
'Rockin Rio', adorned with three decorative pendants, made from genuine sweet water pearls, real silver pearls and the silver ESCADA logo set with zircon stones, accent the playful design of this luxurious accessory. One can wear the phone around their neck with the raspberry-colored band of soft leather and contrast stitching. The metal clasp bears the ESCADA logo expressing the luxury quality of what is sure to become a highly sought-after collectible.
"Siemens Mobile Devices continuously aims to provide its customers with handsets which compliment one's individual style and achieves expectations of high-quality engineering and innovative design.
"Collaborating with 'SALAM' at Wafi City, enables us to reach a market which thrives on mobile phones with the latest features and caters specifically to the fashion-conscious consumer," comments Asim Sukhera.
The Siemens SL65 Escada Rockin' Rio limited edition phone will be available exclusively at the newly refurbished ESCADA outlet in Wafi Mall's Salam Stores. Only 100 phones are available in the Middle-East.
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Rockin' Rio SL65 ESCADA - the limited edition from Siemens
- United Arab Emirates: Monday, May 30 - 2005 at 13:15
- PRESS RELEASE
Siemens has unveiled its second limited edition handset, the SL65 ESCADA Rockin' Rio, a mobile phone which rekindles a light-hearted summer spirit and is geared to become this month's 'must-have' fashion accessory.
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Siemens CommunicationsSiemens Communications is one of the largest players in the global telecommunications industry. Siemens is the only provider in the market that offers its customers a full-range portfolio, from devices for end users to complex network infrastructures for enterprises and carriers as well as related services. Siemens Communications is the world's innovation leader in convergent technologies, products and services for wireless, fixed and enterprise networks. It is the largest Group within Siemens and operates in more than 160 countries around the world. In fiscal 2003 (year-end September 30), its 60,000-strong workforce posted sales of about 17 billion euros.
For more information, please contact:
Rana Mouawad - Promoseven Weber Shandwick
T: +971 4 321 00 77
F: +971 4 321 17 11
Posted by Anne-Birte Stensgaard, Senior News EditorMonday, May 30 - 2005 at 13:15 UAE local time (GMT+4)
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