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CA marketing strategy
A unique part of CA's regional marketing strategy is its co-marketing activities with top tier resellers, who have access to a special business development fund for their marketing activities. Ned Jaroudi, Regional Marketing Director, says CA's progress in the Middle East has been rapid, and the company is keen to build further on its success.
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Lisa Creffield, CorrespondentMonday, July 04 - 2005 at 12:56 UAE local time (GMT+4)
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This article was updated on Thu May 25 2006.
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