Browse video clipsTobacco takes action
As litigation against tobacco companies continues worldwide, British American Tobacco is stepping up its social responsibility programmes and readapting its marketing strategy. Michael Prideaux, Corporate Affairs Director, BAT, says the days of tobacco advertising and mass media are now over, with manufacturers instead engaging one-on-one with adult smokers.
- Duration: 0:00 | Login to download | Subscribe in iTunes | Popout
Also consider watching:
- » Gulf industry needs skills
- » Middle East must adopt CSR
- » GOIC contractors marketplace
- » Preserving entrepreneurial spirit
- » Business success made easy
- » Benefits of professional networking
- » Increasing Islamic banking
- » Western investors go shariah
- » Compliant currency trading
- » Tenacity, courage and passion
- ADD VIDEO TO
Facebook
del.icio.us
Digg">
Top Videos
Lisa Creffield, CorrespondentTuesday, July 05 - 2005 at 09:46 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.
Disclaimer:
Multimedia content in this section is produced by AME Info and may not be replicated in full or in part without the express written consent from AME Info FZ LLC / Emap Limited.
Multimedia content in this section is produced by AME Info and may not be replicated in full or in part without the express written consent from AME Info FZ LLC / Emap Limited.
Web Feeds