Promoseven Group conducts Survivor Series I regional training with leading talent from McCann Worldwide

Top McCann executives were invited from New York and London to lead the training sessions and participated in the exchange of best practices. The training introduced to the attendees new tools and techniques in order to develop existing and new business.

"Being the leading advertising agency in the region presents us with different challenges from our competitors. It allows us to focus on our clients, and to deliver to them the highest standards of creativity and the best tools for supporting their business. We are here today to make the best use of our vast regional experience and international partnership to deliver on that commitment." Said Fadi Salameh, President and CEO of the Promoseven Group.

Specialized divisions from within the Promoseven Group attended the sessions held at Bab El Shams in Dubai, and organized by the newly formed Business Development Division under the leadership of Yahia Hammoudi. "A pillar of our new business development is our existing clients' testimonials. But we want to do more." Said Yahia. Vice President-Business Development of the Promoseven Group.
"The enthusiasm I saw in these sessions is a clear testament to how passionate our people are. They want to continue developing business across the MENA region; their goal is to continue driving the network growth in all aspects." The training was attended by 60 of the network's business development professionals.

Fortune Promoseven is the leading advertising network in the region, and provide expertise in brand development, direct marketing, public relations, below the line, and sports and events management, in addition to their core advertising and media services. The agency has grown to include 20 offices in 17 countries in the region, and employs more than 800 people across its network.