Media and Marketing Show gains industry support

The exhibition, to be held from November 7-9, 2005 is a new trade exhibition at Dubai International Exhibition Centre (occupying Halls 6, 7 & 8). It is expected to attract 10,000 visitors, principally senior marketing clients from across the region, from every consumer and business sector of the regions' varied economies from property to perfume, IT to insurance, banking to building equipment and tourism to travel.

In addition to the patronage of Dubai Media City, the show has strong support from associations such as the Middle East Public Relations Association (MEPRA), Studio City and Dubai International Media Production Zone (IMPZ) and a cast of industry leaders including Fortune Promoseven Group, Saatchi & Saatchi, AME-Info, ITP Business, Starcom Worldwide, BBC World, Gray Business Communications ITP Consumer and Al Jazeerah Sports Channel.

Other prominent participants in print, broadcast and online media and marketing services include The Economist, Rotana Services, IAS Media, The Media Factory, Flip Media, Hawk Publishing, Connector Publishing, DIT Publishing, Khaleej Times, Dom International, Corinthian Publishing, The Concept Group, Orient Planet PR & Marketing Communications, Zawya, Infinity TV, Al Aqariya TV, Canon Middle East, Gulf Air, Aston Martin, Al Fajer Information, Jacobsons Direct Marketing, Jashanmal, Group Plus, Buzinessware, and Biz Events.

The show, which can be visited on www.dubaimediashow.com, is already well on target to secure its position as the premier meeting point for marketing executives on the client-side to meet top industry professionals.
"As Dubai Media City is the media hub for the region it has given us an unrivalled overview of the importance and growth of this important sector," said Mohammed Al Mulla, Director, Dubai Media City, the official patron and a major participant at the show, "Today, it has never been more important to focus on the burgeoning media industry, public relations management and brand marketing that is developing to meet the requirements of the modern economy of the Middle East. We are supporting this show because it reflects the values of the media community at Dubai Media City."

"The level of support for the Media & Marketing Show 2005 is very encouraging with new exhibitors coming in nearly every week," said David Domoney, Managing Director of THE DOMUS GROUP, organizers of the show. I started trade exhibitions in Dubai back in 1976 and it's quite clear that major trade shows like Arab Air, ArabLab, Arab Travel and of course GITEX have given an enormous lift to their industries and to development in the whole region. Part of the mission of the Media & Marketing Show is to help raise standards, professional skills and knowledge. It's also about buyer-seller contacts. Ironically, the media and marketing sector is rather unaccustomed to promoting itself and by doing so, exhibitors are really going to benefit."

Alongside the exhibition, the 6th Gulf Marketing Forum adds an additional dimension to this marketing get-together. Some of the best brains in the business will be addressing the hottest issues of the day, from press freedom, to people metering and audits, the traditional versus new media. The Forum is being held in Hall 8 from November 8 -9.

The participants at the Media & Marketing Show cover most sectors of the marketing and media sectors including advertising agencies, branding consultants, business magazine publishers, call centres, circulation auditors, consumer magazines, contract publishers, CRM specialists, daily newspapers, designers, directory publishers, display systems, equipment vendors, exhibition contractors and designers, exhibition organisers, exhibition and conference venues, events managers, loyalty programmes, in-flight publishers, media buying units, media representatives, on-line portals, outdoor media, printers, public relations, radio, sports marketers, specialists in sponsorship, special events organisers, television channels, transport advertising and website designers.