Nissan ranks high in customer satisfaction results

A leading US-based market research company Strategic Vision Inc, questioning more than 40,000 owners of 2004 vehicles, ranked Nissan among five first-place winners and gained the highest overall quality scores. The Nissan Titan was the top full-size pickup. The Nissan Murano was the top crossover, the Nissan Armada was the top large SUV and the Infiniti FX35 - recently launched in the Middle East - was the top luxury SUV.

The survey asked owners about their emotional response to vehicles as well as any problems they have experienced.

Strategic Vision said Nissan owners repeatedly said their vehicles gave them feelings of power, individuality, excitement and fun. Nissan's sales had a 27 percent increase in the first four months of this year.

Strategic Vision also noted that the Nissan Titan was rated among the best in the compact and full-size pickup categories.

Nissan Middle East deputy managing Director Takeshi Nakajima said: "Nissan prides itself as one of the world's leading auto names and is always pleased to hear feedback from those closest to its brand - the customers. This customer satisfaction research is testimony to Nissan's successful 180 strategy based on quality assurance to deliver top-line products in all categories."