'ABN AMRO-Jumbo Friday Festival' exclusively for ABN AMRO cardholders

A once in a year opportunity that offers top of the line electronics items from Jumbo Electronics at unbelievably low prices. The mega promotion will be held at the Tourist Club Showroom, Abu Dhabi on July 29, 2005 from 10 am to 6 pm.

Karim Beg, Head of Marketing, Consumer Banking, ABN AMRO, said: 'The ABN AMRO-Jumbo Friday Festival is the first credit card promotion to be introduced by any bank in Abu Dhabi. We are extremely happy to launch this one-day shopping event for our customers in this market.

The promotion is guaranteed to entice them as they discover the unimaginably low prices on their favourite electronic gadgets that they were waiting to purchase for a long time. With something for everyone, this is truly a one of its kind offering.'

The offer can be availed through both ABN AMRO credit and debit cards. ABN AMRO has partnered with Jumbo to provide a unique combination of special offers and discounts on purchase of televisions, mobile phones, cameras, laptops, handycams from Sony, Nokia, Sony Ericsson and Siemens at lowest possible prices.

The promotion is part of the ABN AMRO's initiatives that have set the benchmark for credit card sector in the region. ABN AMRO's credit cards have been hugely popular due to the unique features of the products combined with distinctive marketing communications strategies.

The bank's primary strength has been its unique ability to service a diverse and distinct customer base. ABN AMRO has catered to niche segments with their immensely popular Al Ameera cards - designed exclusively for women and Smart Travelers Card - with unique features keeping the discerning business traveler in mind.