i-mate announces Cellucom as authorized distributor for its products in the GCC region

Cellucom will be showcasing i-mate™ products at GITEX Shopper 2005.

The decision by i-mate™, specialists in Windows Mobile™ Pocket PCs and Smartphones and supportive applications, to assign Cellucom as an official distributor for its products closely follows the recent product portfolio expansion drive launched by the mobility solutions provider. Cellucom has been aggressively broadening its product line by placing greater emphasis on its concept of 'MOBILITY' to its customers.

At the press conference, Steffan De Rosairo, Sales Director Middle East & Africa (MEA) at i-mate™, commented on this new partnership, "i-mate™'s exceptional success in MEA has presented the growing need for outstanding customer service. Cellucom's strength and track record in this space presented us with the ideal solution to provide our valuable customers with accessible and quick customer service. Cellucom's widespread regional retail outlets and reseller channels will also help meet the pent-up demand for i-mate™ products across MEA." In light of i-mate™'s impending launch of its next-generation high-speed devices - all with built-in Wi-Fi - at GITEX Dubai 2005, this new partnership with Cellucom is another step in i-mate™'s strategy to further drive its presence and extend superior retail customer service to i-mate™ customers across the MEA region.

Ajay Nagar, Executive Director, Cellucom, said, "We are pleased to be appointed as authorized distributors for i-mate™ in the region. Cellucom has already been extensively marketing i-mate™ products, and the partnership has been further strengthened by i-mate™'s decision to choose Cellucom as one of its authorized distributors. We will ensure that i-mate™ benefits considerably from our ability to distribute vast volumes of products with the support of i-mate™'s quick, on-time deliveries, not to mention our consistently high standards of customer service."

"Cellucom is focused on bringing the latest range of mobile communication devices to the Gulf markets and providing our customers with value-added services, including life-time warranty, regional warranty and 30-minute repair or replacement services. We will prominently highlight the i-mate™ range of mobility products during GITEX Shopper 2005, where Cellucom will have a strong presence," Nagar added.

Cellucom is one of the fastest growing companies in the Middle East, and the premier distributor of mobile communication devices and accessories for leading brands such as Nokia, Sony Ericsson, Samsung in addition to i-mate™. Cellucom has a strong retail presence across GCC covering UAE, Saudi Arabia, Bahrain, Qatar, Kuwait and Oman.