• HSBC

Global industry leaders to get first view of Emaar project that is setting standards for the future

  • United Arab Emirates: Thursday, September 15 - 2005 at 10:24
  • PRESS RELEASE

The full scale of Emaar Properties' signature Burj Dubai Development will be unveiled to an international audience of property investors and developers during Cityscape 2005.

Emaar, the world's number one real estate company, today announced that it would use the investment property industry's top event to showcase a model of the Burj Dubai Development including the 'super' tower, as well as some of its latest launches within the Development including the Arabian-styled Old Town and The Lofts apartments. This is the first full demonstration of how the Burj Dubai will take shape.

Mark Amirault, Emaar's Senior Director for International Development, will lead a presentation to accompany Emaar's special display. The global investors and developers at the show can expect definitive facts and figures of the 500-acre, AED 73 billion Development that is poised to set new standards within the industry.

Amirault said: "This is certainly a watershed event in the development of the new urban district that will define Dubai. We have reached a stage where all the elements that will go into the Development have been pinned down and it is time to start sending out the message of the remarkable nature of what is being developed on the site."

Emaar has planned a series of events for the three-day duration of the exhibition at Dubai's International Trade Centre, beginning on day one with Amirault's presentation.

On day three, Emaar has planned a visit for the industry's top names to the Burj Dubai Presentation Centre which will feature top design and architectural highlights, a model apartment of the tower and the opportunity to see its progress. The tower is expected to have reached Level 9 during the exhibition.

"Dubai has become the place to watch over the past few years. Its vision of becoming one of the major cities in the world continues and its offering of innovative developments coupled with the changes in land and property ownership laws has made it highly attractive for investors," added Amirault.

Emaar's stand at the Cityscape Exhibition will undoubtedly become the centre of attention and will feature an interactive touch screen offering a personal tour of the Burj Dubai Development.

The Emaar stand is located in Sheikh Rashid Hall at the Dubai International Exhibition Centre from Saturday September 17 to Monday September 19.
 
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About Emaar Properties PJSC:
Emaar Properties, the Dubai-based Public Joint Stock Company, is listed on the Dubai Financial Market and is part of the Dow Jones Arab Titans Index. Emaar is the No. 1 real estate company in the world in terms of market capitalisation. The company has witnessed tremendous growth since its inception in 1997 and boasts a rapidly growing tenant base. In June 2005, the company crossed the historic 10,000 mark on the number of homes handed over to satisfied customers. Currently, it has several major real estate projects under various stages of development in Dubai including Arabian Ranches, Dubai Marina, Emirates Hills, The Views, The Meadows, The Springs, The Lakes, The Greens and Emaar Towers. The company also owns and manages the Gold and Diamond Park. Emaar has started construction on its most ambitious project to date, the Burj Dubai Development, which comprises the Burj Dubai, The Dubai Mall, The Boulevard, The Old Town, Old Town Island, The Residences, Burj Views, man-made lakes and landscaped parks and gardens. The company also has joint ventures and projects across the region covering Saudi Arabia, Egypt, Jordan, Morocco, India and Pakistan.

While continuing to actively pursue expansion in its core business of innovative, high quality real estate development, Emaar has diversified into related business lines to further build value for its 41,000 shareholders, which includes the Government of Dubai. Emaar owns and manages three subsidiaries - Dubai Bank, focused on retail and commercial banking; EMRILL, a joint venture with the UK-based Carillion which provides innovative property and facilities management services; and Sahm, its IT services arm. Emaar is also the majority shareholder in Amlak Finance, UAE's first mortgage finance company.

For more information, please contact:
Kelly Home / Linsey Worgan
ASDA'A Public Relations
Exclusive Affiliate of Edelman PR Worldwide
In Middle East & North Africa
Tel: (+971 4) 335 5969, Ext 456; Fax: (+971 4) 335 6080

David D'Souza
Manager - Corporate Communications
Emaar Properties PJSC
Tel: (+971 4) 367 3333
Tel: (+971 4) 335 5969, Ext 456; Fax: (+971 4) 335 6080, Fax: (+971 4) 367 3702

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