Cellucom strengthens its presence in Saudi Arabia with the launch of its outlet in Kingdom Mall

The Kingdom Mall is the largest building in Saudi Arabia, and the launch of Cellucom's store in a prominent mall such as this, complements Cellucom's strategy of catering to a diverse customer base. This launch follows the recent opening of a Cellucom outlet in Azizya Mall in Riyadh and the Cellucom Mall, a dedicated mall for mobile phones and accessories in Jeddah.

"While increasing our market share and retail presence across the region continues to be our underlining objective, it is equally important for Cellucom to ensure that we cater to all sections of the market. The Kingdom Mall is the favourite shopping mall for uptown customers in Riyadh and we are glad that this Cellucom outlet can serve the crème de la crème of the capital's mobile phone users," said Arun Nagar, Managing Director, Cellucom.

"The Kingdom Mall denotes class, prestige and high levels of service, which are all attributes that Cellucom is glad to be associated with. Further, the Mall also gives us an ideal opportunity to target Saudi Arabia's young customer base with our wide range of mobile phones and accessories," Nagar added.

Apart from the latest range of mobile phones and accessories, the new showrooms offer value added benefits such as regional warranty, 30-minute repair guarantee and lifetime warranty. The outlets will also have a level-2 service center that can take care of repairs in the least possible time, complementing Cellucom's Service Efficiency.

In addition to its expansion activities in Saudi Arabia, Cellucom has also successfully expanded in Bahrain, Kuwait, Qatar, UAE, and Oman, making it one of the fastest growing mobile retailers in the Middle East, carving a niche in the MOBILITY arena.