Exclusive privilege card with every i-mate purchase

This exclusive club entitles all i-mate purchasers to a range of discounts at over 250 outlets across the UAE.

The new Red Card, in association with i-mate, comes with a hassle-free one year's complimentary membership - removing all the fuss of a points collection system. Instead, the value of the i-mate can be redeemed easily via major discounts at various outlets, including cafes, sports bars, fashion outlets and restaurants.

This new loyalty scheme has been introduced by leading mobile and technology distributor Source IT. The initiative is exclusive to the region's IT and mobility sector, offering further new concepts where no coupons, points systems or long-term financial commitment is necessary in order to reap the benefits of the numerous discounts available across the region. Instead, the Red Card pack is given straight away to customers upon purchase of any i-mate product and the discount vouchers are available to redeem immediately.

"Source IT recognises the value of i-mate customers' loyalty, and as a tribute to this we would like to give retailers the opportunity of offering customers something in return. Simply by purchasing an i-mate product, customers can gain a whole lifestyle of choice in return, with no catch or on-going commitment," commented Ahmed Al Azzawi, director, Source IT.

Among the retailers included in this loyalty incentive is Lotus One, which is offering a 20 per cent discount to cardholders. Supreme Jewellers, Paul Bryan Hairdresser and Living Zone are also offering numerous Red Card discounts.

Al Azzawi continued, "This is the first time in the region that such a full variety of outlets have taken part in such a scheme and it presents a great opportunity for all i-mate customers to take advantages of the great discounts available".

The Red Card will be available with purchases of all i-mate products from August 2005. i-mate products include the PDA2, SP3, PDA2K, SP3i and i-mate JAM.