Jumbo Crosses 100,000 sq ft of retail space

This store is the biggest consumer electronics store in the retail landscape of DUBAI.

The store was inaugurated yesterday by Saeed Mohammed Al Nabouda, Chief Executive Officer, Dubai Shopping Festival in the presence of Mrs. Vidya Chhabria, Chairperson, Jumbo Group.

Congratulating the Group on this milestone, Mr. Al Nabouda said, "Jumbo has an impeccable track record of retail innovations, being the earliest partners of Dubai's retail growth through its complete backing of the Dubai Shopping Festival. I must congratulate the company for its vision and its ability to translate the vision into reality. I personally wish them all the very best for all future endeavors."

Speaking at the store opening, Mrs. Vidya Chhabria, Chairperson, Jumbo Group said: "Dubai's ambition to be the world's most favorite retail destination complements our ambition of being recognized as the most sophisticated and knowledgeable electronics retail chain in the world. We look forward to welcoming our patrons and Dubai's tourists to experience a new paradigm of shopping for consumer electronics. Our new store at the Mall of the Emirates is the largest retail electronics development in the UAE, offering residents' convenience and an unparalleled shopping experience. As usual, we have gone to great lengths to meet specific needs and demands of our customers and provide them value-added service."

The store features several researched innovations like convergence centres, open area format that allows a high degree of 'touch and feel' interactivity for the consumers, café, widest range of accessories, categorized layout for easy store navigation and purchase decision for consumers.

"Sophisticated technology products require a high degree of understanding of consumer psyche. In complete contrast to non-assisted selling, our sales staff will endeavor to assist the consumer in understanding his or her technology needs and recommend products that are scalable for future needs," added Mr. Arvind Nair, Chief Operating Officer of Jumbo Electronics.

Always the innovator, Jumbo is known for several firsts that revolutionized the retail industry in the Middle East. Jumbo, one of the first transnational corporations in the UAE remains to the exclusive distributor for Sony, the world's biggest consumer electronics company; Jumbo Electronics is notably recognized for being the first organization in the UAE to create a customer service team devoted to its consumers; Jumbo is one of the first companies to recognize the impact of Internet in business and start trading its products online.

Today, Jumbo houses the world's leading brands in consumer electronics, information technology and telecommunications. This includes global brands such as 3Com, Acer, Apple, Canon, Casio, Dell, Dyson, Epson, Hewlett Packard, IBM, I-Mate, Motorola, Nokia, Samsung, Sendo, Siemens, Sony-Ericcson, Supra, Toshiba, Wincor Nixdorf amongst several others.