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Sunday, November 29 - 2009

Zeine Technological Applications and Jordan Mobile Telephone Services Company launch new service

Zeine Technological Applications (ZEINE) and Jordan Mobile Telephone Services Company (Fastlink) announced the launch of a new service to Fastlink's GSM subscribers.

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Daleelak, which is the name Fastlink chose to brand this service, was entirely developed by ZEINE. It will enable users to add and retrieve information through the Daleelak website (www.daleelak.jo) or through the mobile phone. Such information may include emails, contact information, calendar events, notes and others. In addition, this service will provide the users with the chance to create their own "service accounts" in order to share information with other users.

"We built this service as a platform that will enable individual and corporate users to have instant access to relevant information," said Basim Saleh, Business Development Manager at ZEINE.

Daleelak will provide access through the web, Short Message Service (SMS), Wireless Access Protocol (WAP), and other means that will be added in future releases. In addition, it will enable synchronization with Microsoft Outlook® and Exchange®.
ZEINE hopes to attract other GSM operators to offer this service to their subscribers. "We made it real easy for operators to offer this service. A minimum set-up cost, a revenue sharing scheme, an ASP model, the ability to market this service as one of the operator's own, and the minimal maintenance work on the operator's side are all factors that make it very appealing for operators to sign up," added Mr. Saleh.

The main competitive edge of Daleelak comes from its being an open platform that will enable users to share any kind of information with others through Service Accounts created through a wizard on the website. These service accounts can be made public (e.g. TV schedules, Yellow and White pages, flight information, etc.), or private (e.g. company intranets, specialized health care services, etc.).

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Notes and media contacts

ZEINE is a ten-year-old leader in software development and technology headquartered in Amman, Jordan, with three divisions focusing on software outsourcing, knowledge management solutions and support for ZEINE's Macintosh products.

Fastlink is the largest GSM operator in Jordan, with over half a million subscribers.

Business Development Manager
Zeine Technological Applications
Tel + 962 6 5165535
Fax + 962 6 5167001
Mobile + 962 79 612341
www.zeine.com

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