The Chevrolet Live pavilion, which makes its debut at this year's Global Village, is the first of its kind as it takes its place alongside the 37 countries represented at Global Village from 26th Oct 2005 to 3rd March 2006. Displaying the entire line-up of Chevrolet cars, SUVs and accessories, the pavilion will also function as a live showroom where visitors can register for test drives and receive information on the extensive Chevrolet offering.
The brand will also play an interactive part in the event as a whole as Chevrolet owners will be treated to Chevrolet exclusive parking facilities. Purchases made at participating outlets throughout Global Village will entitle visitors to enter weekly Chevrolet Live raffle draws held at the Chevrolet Live pavilion every Thursday. With a different Chevrolet car up for grabs each week from the brand's extensive line-up and a final grand prize of a brand new Corvette at the end of the festival on 3rd March 2006, the Chevrolet Live pavilion is set to be the heart of the Global Village's entertainment offering this year.
"Global Village is an unforgettable, must-see experience for the whole family and Chevrolet Live is proud to participate in an event that is such an indelible part of the social fabric." Says Gerry Groenewegen, Brand Director - Chevrolet Middle East, "Our involvement in this highly-anticipated event is in line with Chevrolet Live's platforms of excitement and entertainment; we look forward to four months of fun, surprises and winning moments."
With a line-up that is unmatched for depth and breadth across the Middle East, Chevrolet offers a vehicle to suit every one of the millions of visitors expected to come through the gates of Global Village 2005-2006.
"After a very successful partnership last year, we are pleased to welcome Chevrolet back to the Global Village in its new, more interactive role," says Ibrahim Abdul Rahim, Director- Global Village. "The Chevrolet Live pavilion provides excitement and opportunities for unique experiences and we are sure visitors will enjoy all that it brings to this year's event."
The Chevrolet line-up in the Middle East includes the funky Spark, the entry-level Aveo, Optra and Epica models, the iconic Corvette, full-size Caprice and Lumina sedans and the award-winning TrailBlazer, TrailBlazer EXT, Tahoe and Suburban SUV models.
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Chevrolet goes Live at Global Village 2005-2006
- United Arab Emirates: Thursday, October 27 - 2005 at 09:18
- PRESS RELEASE
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Bringing excitement and entertainment to the heart of Dubai's cultural calendar, this year sees the Chevrolet Live brand hosting its own pavilion at Global Village 2005-2006.
The Chevrolet Live pavilion.
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Posted by Anne-Birte Stensgaard, Senior News EditorThursday, October 27 - 2005 at 09:18 UAE local time (GMT+4)
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For more information:
Saada Hammad
Communications and Public Relations Manager
General Motors Middle East
Tel (+9714) 3143350
About Chevrolet
Chevrolet is the largest division of General Motors. Founded in 1911, Chevrolet fulfils the transportation needs of millions of people daily around the world and offers the broadest line-up of cars, trucks and vans in the industry.
In the Middle East, Chevrolet has a strong heritage stretching back around eight decades. Today Chevrolet brings the most comprehensive range of quality vehicles to customers across the region, offering superlative excitement, strong personality, value for money, safety and security from a brand that has long been a trusted partner in the region.
Chevrolet boasts the widest range of passenger cars in the Middle East, from the cost effective entry-level Aveo, Optra and Epica models to the iconic Corvette, full-size Caprice and Lumina sedans and the award-winning TrailBlazer, Tahoe and Suburban SUV models. In 2004, Chevrolet represented 70.5% of all GM sales in the region.
Saada Hammad
Communications and Public Relations Manager
General Motors Middle East
Tel (+9714) 3143350
About Chevrolet
Chevrolet is the largest division of General Motors. Founded in 1911, Chevrolet fulfils the transportation needs of millions of people daily around the world and offers the broadest line-up of cars, trucks and vans in the industry.
In the Middle East, Chevrolet has a strong heritage stretching back around eight decades. Today Chevrolet brings the most comprehensive range of quality vehicles to customers across the region, offering superlative excitement, strong personality, value for money, safety and security from a brand that has long been a trusted partner in the region.
Chevrolet boasts the widest range of passenger cars in the Middle East, from the cost effective entry-level Aveo, Optra and Epica models to the iconic Corvette, full-size Caprice and Lumina sedans and the award-winning TrailBlazer, Tahoe and Suburban SUV models. In 2004, Chevrolet represented 70.5% of all GM sales in the region.
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