Zee Network announces investment of USD 50 million for ZEE Towers in Dubai

The ZEE Towers was inaugurated here in Dubai by Mr. Subhash Chandra, Chairman of Zee Network. The evening was graced by top level dignitaries from across the Middle-East and the Subcontinent.

Held at Jumeirah Beach Hotel, the evening was packed with an audience of over 1300 people which included the region's top businesspersons & corporate heads, key government officials; popular television personalities and local and regional media heads.

Speaking at the occasion Mr. Subhash Chandra, Chairman of Zee Network said,

"The Middle East is one of the fastest growing economies in the world and home to a diverse mix of nationalities. Zee Towers is in line with our investment commitment to this region. We plan to invest US $50 Million in this project which will house our regional offices as well as studio operations. It will have over 100,000 square feet of leasable space across five floors with a wide range of top quality amenities such as a modern Arabian courtyard, huge multimedia screen walls, state-of-the-art boutique offices, underground parking spaces, and top restaurants and cafes, thus making it the ideal location for
businesses. Apart from this, the towers will also house production, post-production and broadcast management infrastructure."

Once ready, the top floor of the Zee Towers will be the most premium offices with a spectacular view overlooking the River Walk development. Infact, the tower has already started leasing a few floors to companies.

Zee Network also recently launched ZEE Arabiya, a dynamic, multi lingual, music and lifestyle channel which is currently being up-linked from Samacom in Dubai and is free to air through Arabsat and Nilesat with a reach of nearly 55 million households across the Middle East, Northern Africa, Pakistan and certain parts of Europe.

Speaking about ZEE Arabiya, Mr. Yogesh Radhakrishnan, Managing Director and Chief Executive Officer, Real Media - Zee Network said: "Zee Arabiya will bring the best of Arabic, Asian and Western music to the Middle East region. The channel's programming will include exclusive celebrity interviews, high-quality music, entertainment news and vignettes covering diverse topics as fashion, cars, extreme sports and much more."

He added: "Arabic music and lifestyle has always been popular with Asian and Western audiences, but they did not have an opportunity to see the entertainment mix that this region has to offer. We are confident that Zee Arabiya will provide this opportunity and thereby popularize Arabic music to Asian and Western audiences globally."

Pay platforms such as E Vision, Pehla, ART and Showtime already carry ZEE Arabiya. It is also available to the Indian audiences through Dish TV, Zee Networks DTH platform in India.