InterContinental Hotels Group selects Hotelsoftware for 'Express' by Holiday Inn brand
- United Arab Emirates: Sunday, November 27 - 2005 at 15:40
- PRESS RELEASE
InterContinental Hotels Group's Express by Holiday Inn hotels have selected Brilliant Hotelsoftware to supply their PMS and POS products to 35 Express by Holiday Inn hotels in the GCC over the next five years.
Developed by InterContinental Hotels Group to meet the needs of the fastest growing market, Express by Holiday Inn is the world's largest budget brand and is growing rapidly. In a market dominated with 5 star resorts they have found a niche full of potential. The first hotel will be built in the Kingdom of Saudi Arabia and is scheduled to open in 2006 closely followed by one in Qatar, one in Bahrain and another in Dubai in 2007. Of the new hotels, 12 will be in the Kingdom of Saudi Arabia with the rest in select locations in Kuwait, Qatar, Bahrain, UAE and Oman.
The introduction of Express by Holiday Inn will further entrench InterContinental Hotels Group as the largest multi-branded hotel operator in the Middle East. With the Middle East's first Express by Holiday Inn hotels to open by 2006 in Dubai, Jeddah and Riyadh, the company has plans to launch 25 to 30 of the properties in the next five years.
In preparation for these new clients, Brilliant Hotelsoftware has recently established an office in Dubai, UAE. This local presence will provide support, training, installation and sales services for the Middle East.
European hotel software giant, Brilliant's move into the Middle East has been applauded by local industry experts. They welcome an end to the near monopoly that the current hotel software companies have had in the region. Many hoteliers have long awaited a strong alternative choice for their hotel software products. It seems that such a choice has arrived.
Article Options
Notes and Media Contacts »
Brilliant Hotelsoftware is a leading provider of solutions to the hospitality industry. With 1800 customers in 15 countries there is a true global presence. Brilliant Hotelsoftware, headquartered in Veenendaal and the Netherlands, with offices in Europe, Middle East and North America.
About HMS:
HMS is a hospitality development and operations company that creates investment opportunities in the Middle East region. HMS is the exclusive Master Franchiser holder for the development and operation of Express by Holiday Inn® in the GCC. Express by Holiday Inn® is the budget lodging brand developed by InterContinental Hotels Group to answer a global need for a quality product with a clear value for money proposition.
www.hms-me.com
About InterContinental Hotels Group:
InterContinental Hotels Group PLC of the United Kingdom is the world's largest hotel group by number of rooms. InterContinental Hotels Group owns, manages, leases or franchises, through subsidiaries more that 3,500 hotels and 535,000 guest rooms in nearly 100 countries and territories around the world.
http://www.ichotelsgroup.com/
About InterContinental Hotels Group:
InterContinental Hotels Group PLC of the United Kingdom [LON:IHG, NYSE:IHG (ADRs)] is the world's largest hotel group by number of rooms. InterContinental Hotels Group owns, manages, leases or franchises, through various subsidiaries, more than 3,500 hotels and 535,000 guest rooms in nearly 100 countries and territories around the world. The Group owns a portfolio of well recognised and respected hotel brands including InterContinental® Hotels & Resorts, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites®, Candlewood Suites® and Hotel IndigoTM, and also manages the world's largest hotel loyalty programme, Priority Club® Rewards, with over 25 million members worldwide. In addition to this, InterContinental Hotels Group has a 47.5% interest in Britvic, one of the two leading manufacturers of soft drinks, by value and volume, in Great Britain.
InterContinental Hotels Group offers information and online reservations for all its hotel brands at www.ichotelsgroup.com and information for the Priority Club Rewards programme at www.priorityclub.com.
For further press information please contact:
Impact Porter Novelli
PO Box 19791
Dubai, United Arab Emirates
Contact:
Sarah Plummer,
Senior Consultant
Tel: 9714 3304030 Ext: 404
Fax: 9714 3304031
Disclaimer »
Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com
Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / Emap Limited. AME Info FZ LLC / Emap Limited is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.
For details about submitting your stories, please read the guide - all content published is subject to our terms and conditions

Posted by Janeta Novakovic, Assistant News Editor



