Newly-revamped DSF website is a visual treat

Keeping in step with the changes, the DSF Office has relaunched the website which is today not only a main source of information but is also one of the strongest marketing tools for promoting the vibrant festival. The site now comes with a fresh look and feel that simply matches the new concept of the 11th edition of the shopping, winning and entertaining extravaganza. An online festival in its own right, the newly-revamped website oozes with visual appeal and an extremely user-friendly format.

Says Rabia Al Arhama, DSF Senior IT Coordinator,

"Although the website address www.mydsf.ae remains the same two new language sections including Farsi and Russian are being added this time round during the festival which will take the total number of sections to five besides the earlier bilingual Arabic/English and Malayalam sections. Keeping in step with the glitzier, more glamorous celebrations of the Dubai Shopping Festival 2006, the website has completely been revamped with regards to the layout, visuals and the colossal amount of information available to meet the needs of visitors, journalists, sponsors and DSF participants and the biggest advantage of this site is its interactive facility."

The website has ample information about the emirate and is now well enhanced, developed and updated to help the visitor and the residents to know all about the latest developments taking placing in Dubai vis-a-vis its new projects. As every year the site will have a bank of information about shopping, winning and entertainment through the Calendar of Events including details of the daily draws and the chances of winning attractive prizes from January 4 to February 4, 2006 as also the names of the daily prize winners.

Retailers and restaurants interested in participating in the 11th DSF can register online by simply visiting the "Join Us" section in the website which has also added a new section on shopping which will include details of the DSF Patron, Key and Support Sponsors with information on their company profiles, offers, logos and commercials. Or if you want to plan out your day and need a list of the activities taking place during the 32-day period festival, just click on the "What's On" section for a comprehensive itinerary of events.

The Dubai Shopping Festival 2006 runs between January 4 and February 4, 2006.