AED 4.33 million Bugatti boasts a top speed of 407 km/h; 0 - 100 km/h in 2.5 seconds

With a look of admiration that said more than a thousand words, Sheikh Hamdan was the envy of many a car enthusiast as he sat behind the steering wheel of this splendid machine that was being launched in the Middle East.

'The new Bugatti Veyron 16.4 is more than just another new car', stated Thomas Bscher, President of Bugattti Automobiles S.A.S., and no one would dispute that. If its racy image does not attract your attention, its luminous colours most certainly will. Costing in excess of AED 4.33 million-ex-factory (one million Euros), this is not a car for picking up groceries, but if you are in search of a drop-dead showstopper or a super luxurious toy - then step into hall number four at the Dubai International Convention and Exhibition Centre.

Given the attention it has already received the sales staff has high hopes that this impressive and well-orchestrated show will generate in the region of five or six orders.

The Middle East International Motor Show 2005 is proving to be an absolute delight for car enthusiasts, buyers and amateur admirers, with exciting promotions giving away cars and motorcycles. Games, hobbies, racing gear, memorabilia, car graphics, and finish products will also be amongst the other interesting products on show.

Besides an impressive line-up of launches, Dubai's strategic location straddling the east and the west, its booming economy and fast moving automobile industry all make the Dubai Motor Show the right place for businessmen, fleet buyers, individuals, enthusiasts or admirers to be in.

Dubai, and the Gulf area as a whole, has been an extremely interesting market for luxury cars for decades. Capable of a 407 km/h top speed on a 16-cylinder engine - the car boasts an exhilarating acceleration speed of 0 - 100 km/h in 2.5 seconds, 0 - 200 km/h in 7.3 seconds and 0 - 300 km/h in 17.6 seconds offering fascinating peak values.

The huge popularity of the Dubai Motor Show underlines the importance of the emirate and its crucial position in the world automobile industry.

The exhibition provides buyers, car enthusiasts and amateur admirers with the opportunity to marvel at the single largest display of vehicles in the Middle East that will include concept cars, prototypes, luxury vehicles, 4 wheel drives, sports utility vehicles, F1 cars, custom built vehicles, high performance cars, saloons, retros, bikes, trikes, quads, off-terrain buggies, commercial vehicles as well as motor parts, accessories and a host of automotive related products and services. Entry tickets to the show are priced at AED 15/- per person and the show remains open from 11.00 AM to 10.00 PM from 12th to 15th December and from 3.00 PM to 10.00 PM on Friday (16th December).