Leisure Marine Middle East launches regional expansion

The Princess V42, along with a Princess P60 Flybridge Cruiser, will be berthed at Dubai Creek Golf & Yacht Club to be used for luxury yacht charters and is already part of the services offered by new lifestyle management company, Club Concierge.

"This is the first time yachts will be available for private charter at this prestigious venue," said Mark McNally, manager of Leisure Marine Middle East. "We're really looking forward to meeting the demand for luxury hospitality in this region highlighted by companies such as Club Concierge."

With businesses opening in both Qatar and Abu Dhabi early next year, Leisure Marine Middle East is also looking closely at the Bahraini and Omani markets where demand for private yacht excursions is deemed equally high.

For Club Concierge members, luxury yachts are just one aspect of a range of services available when signing up to the lifestyle management company's packages.

A personal assistant is available 24 hours and can tailor-make packages to suit the individual. For example, while on board a yacht, the company could arrange a romantic meal for two complete with private waiter service and a mini-orchestra to serenade you while you sail.

Club Concierge launched recently following months of careful market research which found Dubai residents and high-flying visitors to the city often lack time to organise their lives effectively.

"Club Concierge is designed to make life easier by relieving people of all those time-consuming tasks, however big or small," said Tracy Burt, joint managing partner. "We give the time back to spend on more pressing business or personal issues."

Individual members can use the team to organise luxurious leisure activities such as yacht charters, private jets or fabulous parties and membership is also available on a larger scale to businesses who want to ensure high-value clients receive the highest quality hospitality service or new employees are relocated smoothly.

The Elite Hospitality option for example assigns the member an experienced personal assistant from the moment they step off the plane. Through this service, businessmen and women or holiday-makers looking for luxury can request anything from helicopter rides or a Ferrari for the day to an entire itinerary planned to meet the customer's exact requirements.

The yachts supplied by Leisure Marine Middle East, whose Middle East headquarters is at Knotika Marine Store in Dubai near interchange three, will also be available for charter by patrons of Dubai Creek Golf & Yacht Club and Park Hyatt Dubai.