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Citibank launches the Emirates-Citibank MasterCard FIFA credit card
- United Arab Emirates: Monday, December 26 - 2005 at 13:59
- PRESS RELEASE
Dubai- Citibank, a member of Citigroup, and Emirates the Dubai-based international airline, recently launched the Emirates-Citibank MasterCard FIFA Credit Card, which offers a wide range of value-packed services ahead of the 2006 FIFA World Cup™ in Germany.
In addition, FIFA offers card-holders exclusive discounts at leading Sports stores, satellite channels broadcasting the matches, and selective restaurants and sports lounges.
The Emirates-Citibank credit card comes with automatic membership to Skywards - the frequent flyer programme of Emirates and SriLankan Airlines. For every US dollar spent using the credit card, card-holders earn one Skywards Mile which they can exchange for free flights on Emirates, SriLankan and partner airlines, flight upgrades, global recognition and acceptance, travel privileges with Skywards, in addition to all the powerful features and world-class benefits of a Citibank credit card.
Brian LaBelle, Skywards' Vice President, said: "Skywards is proud to reaffirm its partnership with Citibank for the Emirates-Citibank Mastercard FIFA co-branded credit card, which will give Skywards members interested in football an added incentive to use the card and have the great opportunity of cheering on their nation's team at the 2006 FIFA World Cup™ in Germany."
"At Citibank, we are as passionate about customer service as our valued customers in the UAE are about football. The Emirates-Citibank MasterCard FIFA credit card helps consumers with a passion for football enjoy their hobby and rewards them every time they use it with benefits to enhance their experience of the game," said Rajeev Kakar, Regional Head for Citibank's Consumer Bank in Turkey, Middle East & Africa, who is based in UAE. "We value our strategic alliance with Emirates which enables us to offer this service to customers and is one of the leading brands in the UAE and the region, and the airline of choice for our UAE-based customers."
Most recently, readers of UAE Digest magazine, nominated the Emirates Citibank co-branded card "Best All-round Card", while in 2004 the card won the Credit Card of the Year Award from the GCC Banking Awards 2004 programme run by Banker Middle East magazine.
Citibank's consumer offer provides tailor-made banking solutions to a diverse clientele. During the past 24 months, the bank introduced the pioneering 8-8 branch hours, personal loan and auto loan products, Investment as well as Insurance services, and Wealth Management plans. The bank is currently a major player in the UAE's credit card market and a leading provider of consumer credit services.
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About CitigroupCitigroup (NYSE: C), the leading global financial services company has some 200 million customer accounts and does business in more than 100 countries, providing consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Major brand names under Citigroup's trademark red umbrella include Citibank, CitiFinancial, Primerica, Smith Barney and Banamex. Additional information may be found at www.citigroup.com
About Skywards
Now celebrating five successful years, the Skywards frequent flyer programme of Emirates and SriLankan Airlines is widely known as best-in-class for its dedication in delivering benefits to its members which go far beyond just the travel experience.
More than 1.7 frequent travellers across the globe have joined Skywards since its launch in 2000. The two key drivers of the programme are commitment to innovation and superior customer service.
Members earn Skywards Miles on every flight with Emirates, SriLankan Airlines and its partner airlines. They can also earn Miles when staying at Skywards' partner hotels, and using the services of other partners for car hire, and leisure activities and when using co-branded credit cards in association with banks.
Rewards for a passenger's loyalty and business include free flights and upgrades to hundreds of destinations, plus free leisure activities and quality goods.
For more information on this release, please contact:
Karim Seifeddine
Public Affairs Officer
Citigroup
Tel: ++971 4 311 4392
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