• HSBC

Marriott Hotels in Dubai now offer new, more luxurious bedding

  • United Arab Emirates: Wednesday, January 04 - 2006 at 09:08
  • PRESS RELEASE

All five Marriott hotels in Dubai, including the JW Marriott Dubai, Renaissance Dubai, Courtyard by Marriott Dubai Green Community, Marriott Executive Apartments Dubai Green Community and the Marriott Executive Apartments Dubai Creek have implemented Marriott's new, more luxurious bedding which features plusher mattresses, softer sheets, more pillows, and a new, fresh, white look.

The new bedding is part of the company's global bedding makeover which will utilize over 30 million yards of fabric - enough to stretch more than two-thirds of the way around the world. By 2006, the company expects that 628,000 beds at approximately 2,400 hotels worldwide, across eight brands will have the new look and feel.

The new bedding is the brand standard for all JW Marriott, Renaissance, Courtyard by Marriott and Marriott Executive Apartments and as part of the makeover, the company is replacing traditional bedspreads with freshly laundered linens, making Marriott's new bedding the cleanest and freshest of any major hotel chain. The bedding will feature 300-thread-count, cotton-rich, white top and fitted bottom sheets, more pillows, and a thicker, more comfortable mattress with the addition of a two to four-inch mattress topper. The stylized bedding will also be accented with Euroshams, a decorative bed scarf and an optional bolster.

The company conducted extensive consumer research on the new bedding for all its brands. More than four out of five of the 1,000 guests surveyed preferred the new bedding and said they liked the stylish design and appearance, calling it fresh, inviting and comfortable. They also said the new bedding would increase their preference for a Marriott brand.
Marriott Executive Apartments Dubai Green Community. 
Marriott Executive Apartments Dubai Green Community.
Article Options
Log in to request more information from Marriott International

Notes and Media Contacts »

MARRIOTT INTERNATIONAL, INC. (NYSE:MAR) is a leading worldwide hospitality company with over 2,700 lodging properties in the United States and 68 other countries and territories. Marriott International operates and franchises hotels under the Marriott, JW Marriott, The Ritz-Carlton, Renaissance, Residence Inn, Courtyard, TownePlace Suites, Fairfield Inn, SpringHill Suites and Ramada International brand names; develops and operates vacation ownership resorts under the Marriott Vacation Club International, Horizons, The Ritz-Carlton Club and Marriott Grand Residence Club brands; operates Marriott Executive Apartments; provides furnished corporate housing through its Marriott ExecuStay division; and operates conference centers. Marriott is also in the synthetic fuel business. The company is headquartered in Washington, D.C., and has approximately 128,000 employees and was ranked as the lodging industry's most admired company and one of the best places to work for by FORTUNEŽ. In fiscal year 2003, Marriott International reported sales from continuing operations of $9 billion.

Disclaimer »

Articles in this section are primarily provided directly by the companies appearing or PR agencies which are solely responsible for the content. The companies concerned may use the above content on their respective web sites provided they link back to http://www.ameinfo.com

Any opinions, advice, statements, offers or other information expressed in this section of the AMEinfo.com Web site are those of the authors and do not necessarily reflect the views of AME Info FZ LLC / Emap Limited. AME Info FZ LLC / Emap Limited is not responsible or liable for the content, accuracy or reliability of any material, advice, opinion or statement in this section of the AMEinfo.com Web site.

For details about submitting your stories, please read the guide - all content published is subject to our terms and conditions