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Thursday, December 3 - 2009

BMW launches BMW Service Inclusive as standard in GCC Countries

  • United Arab Emirates: Sunday, January 15 - 2006 at 11:48
  • PRESS RELEASE

BMW customers in the Gulf region are now being offered BMW Service Inclusive as a standard feature to cover the cost of service, maintenance and repair work.

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New car buyers can now obtain standard BSI agreements, which differ from country to country in the region. Some countries are offering the BMW Service Inclusive agreement while other countries are implementing the BMW Service + Repair Inclusive agreement.

Customers have the choice to upgrade their standard agreements in markets that offer the BMW Inclusive package by paying a minimal fee. The packages are available as standard on most of the BMW product range in the region with some exceptions.

BMW Service Inclusive covers servicing and maintenance work plus original BMW parts, oil and labour. In addition to an oil change, the work covers a vehicle check and standard services as determined by the maintenance schedule.

These include service of air filters, micro filters, fuel filters and spark plugs as well as changing the brake fluid. Repairs to worn parts, provided they are not caused by driver negligence, such as replacement of brake discs, brake linings and the clutch, plus replacement of the windscreen wiper blades, are also included.

"We are constantly developing and investing in new products and services that further enhance the ownership and driving experience for our customers. In the past years we have introduced a variety of products that provide piece of mind, ease of ownership, safety, and hassle free service,"

said Guenther Seemann, Managing Director, BMW Group Middle East.

"This programme is a BMW Group approved international programme designed to unify the ownership experience across the world. Customers can now enhance the residual value of their BMW cars and avoid service, maintenance and repair costs with this creative and flexible programme."

The BSI agreements range from three to six years, as and when applicable to the new model purchased. Customers can extend their existing package for an additional cost.

In addition to the maintenance work provided, customers can insure against the costs of unexpected repairs in the long term, protecting themselves against unpleasant surprises. The following terms, combined with different kilometres travelled or age of car can range from three years 60,000 km and up to six years 150,000 km, whichever is reached first.

All the service packages can be transferred to the next owner when the vehicle is sold - thus helping to maintain the value of the car and enhancing chances of a good re-sale price. The BMW Service Inclusive programme is international, which means the services can be accessed at any BMW Group authorized dealer in any country.
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Notes and media contacts

If you have any queries, please contact:

Corporate Communications
Rana Jones, Corporate Communications Manager. BMW Group Middle East
Tel +971 4 3132600
Fax: +971 4 3300120

Malcolm Ward, Account Director, MCS Action
Tel: +971 4 3902960

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