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Sunday, March 21 - 2010

Oman among world's top emerging destinations in five years says Radisson SAS GM

Oman will be among the world's top emerging tourism spots within five to seven years, according to Chris Pike, General Manager of Radisson SAS, Muscat, part of the fast growing Brussels-based Rezidor SAS Hospitality.

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  • Radisson SAS, Muscat.
    Radisson SAS, Muscat.
Pike says with its natural resources, state-of-the-art conference facilities as well as efficient air and road networks, awareness of Oman as a high-end tourism brand is growing in Europe and throughout the GCC.

"More inbound tour operators are setting up here, regional airlines are looking at increasing flights and international hotel chains are also opening new properties. These are clearly positive signs for Oman's tourism industry," he said.

"Growth will not just be in Muscat but the entire country and I expect the Sultanate to be a year-round tourist destination with visa-on-arrival facilities now available to travellers in over 60 countries.

"Oman is only seven hours flying time away from most European cities, which makes it an ideal place for both holiday-makers and corporate guests."

Pike says in 2005, hoteliers in particular enjoyed a strong profitable year with high occupancy rates and he expects the trend to continue.

"Our occupancy increased about 17% in 2005 and our house-rates have also gone up by about 30%, "added Pike.

"Demand has grown from all ends of the market. We saw an increase in the number of GCC business travellers and a rise in European leisure guests. MICE business has also grown strongly and we averaged 95% occupancy in 2005."

Radisson SAS, Muscat has 156 rooms with five banqueting and meeting facilities and Pike says there are plans for further expansion.

"Rezidor SAS is already set for major growth in the Middle East and any developments here will be a natural next step,"


added Pike.

The company has recently opened two new hotels in the region - Radisson SAS Resort, El Qusier, Egypt and Radisson SAS Hotel, Dubai Media City - and plans are underway for another eight by the end of 2008.
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Notes and media contacts

Radisson SAS Hotels & Resorts, part of Rezidor SAS Hospitality, offers first class service, providing guests with a contemporary, upscale hospitality experience. Radisson SAS has received numerous awards for Best Hotel Chain and is renowned for its "Yes I Can" spirit of service and the "100% Guest Satisfaction Guarantee". September 2005 saw the roll out of a free broadband service across the portfolio - the first international hotel chain to offer this service. It currently includes 175 hotels either in operation or under development, in 44 countries, in Europe, the Middle
East and Africa.

Rezidor SAS Hospitality is one of the fastest growing hospitality companies in the world and currently has 264 hotels, encompassing over 50,000 rooms, in operation and under development in 48 countries, with the aim to develop 700 hotels across its different brands by 2012.
www.rezidorsas.com

For further information contact:

Contact:
Esther van Bemmelen, PR & Communications Manager
Rezidor SAS Hospitality Middle East
Tel. 00971 4 390 0082 Fax 00971 4 390 8171

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