DaimlerChrysler opens Euro10 million Centre of Excellence

The 2,200 square metres building, which required an investment of approximately €10 million, expands the existing Mercedes-Benz customer centre and contains the Maybach Studio.

"The new Maybach studio offers ideal conditions for providing expert and individual consulting for our Middle East customers," said Per V. Rasmussen, President and CEO, DaimlerChrysler Middle East. "Visits to the centre can be arranged through our seven Maybach sales centres in the UAE, Saudi Arabia, Lebanon, Qatar, Kuwait and Oman or through the Maybach Personal Liaison Manager based at our Dubai headquarters."

Because intensive customer care is given top priority at Maybach, the Sindelfingen plant located about 20 kilometres south of Stuttgart is an ideal site for the Centre of Excellence and the Maybach Studio. The site offers distinct advantages due to close links with the customer consulting organisation and the development and production expertise accumulated there over the past few decades, which has strong advantages for the integrated Maybach manufacturing facility.

Four Maybach models are always on display at the Maybach Studio in Sindelfingen. A Maybach 62 and a Maybach 57 are presented on rotating platforms and another pair of these same models is available for test drives.

In addition, original exhibits that range from paint and material samples to optional equipment and engineering features provide authentic and detailed impressions of just what makes each Maybach a high-end luxury sedan. The variety of ornamental woods, fine leather and other select features presented here provide the basis for making every Maybach an exquisite customised design.

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