OKI Printing Solutions aims for Middle East

OKI is to display a number of firsts at the show, including new products such as high-end, high quality specialised colour printing solutions targeted at the professional colour industry. The only dedicated show for the region's specialised Signage, Graphic Imaging and Screen Printing industries, the event will take place at the Dubai International Exhibition Centre (DIEC) in halls 6, 7, 8 from 6-8th February, 2006.

"Digital printing technologies are experiencing tremendous growth in today's world and the Middle East market is certainly moving very quickly and showing strong growth that we believe exceeds that of the majority of other world markets," said John Ross, General Manager Middle East, OKI Printing Solutions. "The applications and potential for our technologies in this sector are enormous."

Present in 120 countries worldwide, OKI provides customized and relevant printing solutions that deliver the best cost effectiveness without compromising quality standards. OKI is addressing its high end graphics solutions to in-house designers, advertising agencies, or copy/print shops that need to repeatedly produce consistent professional color or documents for their paying customers.

In 2005, OKI established a regional office in the Middle East, headquartered at the Dubai Airport Free Zone.

Over the three-day exhibition, OKI will demonstrate the first-class quality of its printers by printing out "The Business Manager's guide to colour" on demand for visitors. The guide, produced by OKI Middle East, helps businesses understand the great impact and influence colours have on people and assists companies in cracking the colour code, helping them to get the most out of their printed communications.