The first E4U store has opened at Safeer Mall, Sharjah, with several others planned in the coming months.
"E4U is a novel concept on the retail landscape of the region, providing entertainment hardware and software from a single chain of branded stores," explained Shahzad Ahmed, Marketing Director and Head of Retail at Al Sayegh Brothers Group. "To begin with, E4U will resemble an electronics store, but within a short span of time, we intend to transform it into a full fledged entertainment retail brand, where consumers can literally buy any kind of entertainment products, software and services."
Catering to the digital and entertainment needs of consumers, E4U will showcase a wide range of LG digital products, Olympus and other well-known international brands. Products will include Digital and Analog cameras, branded watches, mobile phones, VCD's of latest movies, music, MP3 players, portable DVD players, LCD Monitors, Binoculars, Printers and Laptops.
"Accessibility is key in today's retail environment, with consumers demanding both proximity and ease of shopping from retailers," said Shahzad. "E4U will deliver on both these counts, in addition to offering the latest products and services at a value proposition."
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Al Sayegh Brothers Group launch E4U
- United Arab Emirates: Monday, February 06 - 2006 at 10:40
- PRESS RELEASE
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Al Sayegh Brothers Group, master distributors in the UAE for LG Digital Products, Olympus, and several other electronic brands have announced the launch of E4U, a concept store that will provide consumers a comprehensive retail experience for all their entertainment needs.
The first E4U store has opened at Safeer Mall.
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Posted by Janeta Novakovic, Assistant News EditorMonday, February 06 - 2006 at 10:40 UAE local time (GMT+4)
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This article was updated on Sun Oct 22 2006.
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About the Al Sayegh Brothers Group:
Established in 1980 by Abdul Jabbar Al Sayegh and Ahmed Al Sayegh, the group has today evolved into a thriving multinational, multi-faceted company. Comprising of 100% wholly owned companies, divisions, and joint ventures, the group's current product portfolio is a judicious mix of reputable brands and innovative new products and services.
The group holds exclusive UAE franchise rights for some of the world's leading brands from Japan, USA, and South Korea. These include LG Electronics, Sharp, Olympus, Aiwa, Palson, Tohatsu and several others. Outside the UAE, the group has business interests in Qatar and Morocco.' with redistribution, retail and re-exports to African countries.
The Group is involved in the marketing and distribution of a wide variety of products and services in Electronics, Technical Supplies, Medical Supplies, Household and Healthcare Suppliers, Software, Advertising & Consultancy Services, Language Centers and Foodstuffs. The Group's strategy is driven by its global vision.
Established in 1980 by Abdul Jabbar Al Sayegh and Ahmed Al Sayegh, the group has today evolved into a thriving multinational, multi-faceted company. Comprising of 100% wholly owned companies, divisions, and joint ventures, the group's current product portfolio is a judicious mix of reputable brands and innovative new products and services.
The group holds exclusive UAE franchise rights for some of the world's leading brands from Japan, USA, and South Korea. These include LG Electronics, Sharp, Olympus, Aiwa, Palson, Tohatsu and several others. Outside the UAE, the group has business interests in Qatar and Morocco.' with redistribution, retail and re-exports to African countries.
The Group is involved in the marketing and distribution of a wide variety of products and services in Electronics, Technical Supplies, Medical Supplies, Household and Healthcare Suppliers, Software, Advertising & Consultancy Services, Language Centers and Foodstuffs. The Group's strategy is driven by its global vision.
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