ERICO's CADWELD® PLUS generates keen interest at the 2006 MEE exhibition

"The revolutionary CADWELD® PLUS System is a simplified method of performing exothermically welded electrical connections through an electronic ignition system," says Mr. Jose Marconi Neto, Director of Sales-Europe, Eritech Electrical Products, ERICO. "The CADWELD® PLUS integrated welding material package - an improvised version of the already well-known CADWELD® process - streamlines the installation process by reducing cleaning and set-up time," he adds.

CADWELD® PLUS connections offer all the benefits of conventional CADWELD® connections and is capable of withstanding repeated fault currents without failing during operation. The tamper-proof, integrated welding material package consists of a steel cup containing CADWELD® patented welding material alloys and ignition source and is designed for use in all standard CADWELD® moulds including CADWELD® MULTI.

"Erico's product engineering philosophy based on cost-effectiveness, good engineering practices and long service life enables continuous design improvements that pre-empt the challenging requirements of ever-evolving industry applications," opines Mr. Andrew W. Weisel, Global Sales, Eritech Electrical Products, ERICO. "Additionally, quality assurance procedures at every operational stage - design, materials procurement, manufacturing, installation and testing- ensure that the best possible solution is developed and delivered to the clients," he adds.

Also on display at the 2006 MEE Show are Erico's extensive product range including ERITECH® Lightning Protection Solutions, ERITECH® Conductors, ERITECH® Grounding & Bonding products and CRITEC® Surge Protection devices that find usage in electrical and telecom utilities and rail applications in addition to commercial and industrial construction facilities.

Sensing the tremendous potential arising out of the construction boom in the U.A.E. - especially in Dubai - ERICO has teamed up with Al Hathboor Electricals to focus mainly on turn-key projects and derive maximum market mileage. ERICO is also opening a regional sales office in Jebel Ali Free Zone in the near future to consolidate their operations across the Middle East.

"ERICO's expansion plans are closely aligned with its participation in the MEEE - the best show in Middle East for participants in the electrical industry - which gauges and showcases the market potential of the region," comments Mr. Weisel. "Over the years, the MEEE Show has provided a perfect platform not only to network with prospective clients but also enjoy Dubai's delightful hospitality," he concludes.