Raya Corporation completes first phase of automation project for Saudi Factory For Fire Equipment Company

Starting from this year, SFFECO has begun adopting solutions based on the Oracle E-Business Suite, a state-of-the-art package for automating its management operations across all departments. As part of the first phase of the project, Raya Corporation has implemented these solutions to automate financial management, distribution and customer relationship management processes. The second phase will extend these applications to human resource management and production management systems.

Hady Al Khateeb, General Manager of SFFECO said:

'We have chosen Raya to implement Oracle systems in SFFECO in view of its outstanding record in developing and executing automation solutions in many companies from diverse sectors. Drawing on this expertise, Raya has been able to offer high levels of performance throughout the various phases of the project.'

'Raya was selected for the project because its team of professionals speak Arabic, which makes it easier for our staff to communicate with them and understand how the new processes are managed,' said Mohammed Husain Omran, Financial Manager, SFFECO.

Saudi Factory For Fire Equipment Company, which has bagged ISO certification and other international credits for its quality fire-fighting systems and equipment, expects the new processes to enhance its competitive advantage and help it maintain its position as Saudi Arabia's leading IT and telecommunications company for the past two decades.

Raya Corporation's comprehensive service portfolio, which includes planning, project management, training, maintenance and after sale services, provides the company with the level of expertise and support required to implement a project of this scale.

Implementation of the automation project will create a state-of-the-art operational and technology environment that will enable the company to reinforce its market leadership, increase employee productivity, reduce administrative costs, exercise better control on audit systems, support different job skills, enhance customer satisfaction and improve performance in general, which in turn will have a positive effect on SFFECO's profits.

Mohammed Talaat, General Manager, Raya Corporation in Saudi said:

'The implementation of this project is a great challenge for Raya because of SFFECO's many complex requirements which we did our utmost to fulfil. The project speaks for Raya Corporation's success in implementing such projects for big companies across the Middle East. Adopting efficient work systems will lead to many progressive initiatives in the future that will help to improve the business environment in the region.'