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NBMI appoints Sounds ME as distributor

  • United Arab Emirates: Saturday, February 11 - 2006 at 09:28
  • PRESS RELEASE

The Netherlands Business Machines International (NBMI) formally appoints Sounds Middle East LLC (SoundsME) from Dubai, UAE as its distributor for all MEDIALINE products within the territories of Gulf, Middle East, North Africa and India subcontinent.

During the GITEX 2005 exhibition, SoundsME formally launched the high definition plasma screens, high definition LCD screens and media centers.

SoundsME's distribution channels in MENA & India subcontinent gained the confidence of NBMI's General Manager. According to Mr. Addy van Someren, "SoundsME is our best distribution partner for our consumer electronic products. Their geographic presence in 15 countries are the key issues in building a successful channels."

Robert Bagatsing, Business Development and Operations Manager welcome the decision of NBMI's top management. "We are thankful that NBMI trusted SoundsME to be their channel partner. We are confident that Medialine products will be marketed" Fouad added.

"SoundsME's regional presence sealed the deal. Distribution channels and home entertainment projects are important in this part of region. Without these factors, consumer electronics for entertainment and business will never succeed. Mr. Bagatsing has set up a dedicated team that allows MEDIALINE products to be more visible to power retailers and system integrator companies. SoundsME has the infrastructure in both turnkey projects and consumer electronics which is impressive." Addy added.
Mr. Addy van Someren and Robert Bagatsing 
Mr. Addy van Someren and Robert Bagatsing
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Notes and Media Contacts »

About Netherlands Business Machines International: NBMI competency is the assembly of business ended (high-end) servers, external storage subsystems, notebooks, graphic workstations and also desktop business PCs under the internationally registered brandname NBMI.

In addition to its I.T. division, NBMI has adapted a series of consumer electronics into it's business model under the brand name MEDIALINE. NBMI consumer electronics division manufactures and supplies popular and strategic items such as LCD TV, Plasma TV, DVDRW Hard disc recorders, MP3 & MP4 devices. All NBMI procedures are set to ISO 9001:2000 standards enabling us to give you a high level of our products and continuous improvement of our service.

About Sounds Middle East: Established in 2003 in Dubai, United Arab Emirates, Sounds Middle East started as a distributor of consumer electronics. Within 3 years, it has diversified its operations from distribution to turn-key projects. Tooted as a young maverick company, SoundsME possesss the passion to continuously develop its distribution methods and deliver high quality projects to all clients. SoundsME always strives to introduce the latest & unique electronic products to its clients and consumers. By continuously working closely with its industrial partners, suppliers and channels in the fields of marketing and technology, SoundsME offers breakthrough products & services within its territory. Offering a wide array of advance technology in consumer electronics is one of the key strategies of its rapid expansion. SoundsME delivers a unique product offering in the audio or visual field, portable player or recorder, residential or industrial applications, for either entertainment or professional usage.

Robert Bagatsing
Business Development Manager
SoundsME

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