"Together with our dealers in the Kingdom, our work represents a living example of this year's theme -especially when it comes to Saudi youth with their ambitions, aspirations and the immense drive they demonstrate," commented Adnan Al Khamis, Manager Strategic Initiatives, Saudi Arabia, General Motors Middle East.
"GM is investing heavily in the training and development of the Saudi workforce so we are delighted to sponsor the Forum again given the theme for 2006."
During last year's forum, GM announced a partnership agreement with the General Organisation for Technical and Vocational Training (GOTEVOT), which aims to train and develop young Saudi Arabian Nationals in the automotive field. This partnership has flourished in the last 12 months, with the first batch of 80 students currently enrolled in the GM Vocational Training Programme in Riyadh.
"Saudi Arabia is a very important market for us, accounting for 60% of our sales in the region, and the Forum offers a great opportunity for GM to participate in the Kingdom's vision of development," added Al Khamis. "Through our network of dealers and iconic brands such as the Caprice and Suburban lines, GM enjoys a long history and heritage in the Kingdom and has been an integral part of the fabric of Saudi society for more than sixty years."
Established in May 2000 by the Jeddah Chamber of Commerce and Industry, the Jeddah Marketing Board (JMB) is the events and marketing arm for the Chamber and is responsible for the creation and organization of the Jeddah Economic Forum, now firmly established as the regions most prestigious business gathering.
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