Acer 'Empowering People'

The theme "Empowering People" revolves around the new tagline of Acer which is a declaration of an invigorated Acer, dedicated to a customer-centric approach to product and service delivery. The word "Empowering" reflects Acer's care for its customers, by giving them the IT tools they need to reach their goals, and live better. Acer achieves this through the creation of practical and innovative products, services and solutions that add value to the lives of its customers.

The company's revamped exhibition stand, located at B3-1, Hall 3, will focus on latest SME and enterprise products and solutions. The stand will also contain an upstairs receiving lounge where serious visitors to the stand will be hosted by Acer's expert sales staff.

"Acer has a wide variety of latest leading-edge technology to offer the business and home computing user, and GITEX 2002 is our opportunity to demonstrate to them how these technologies can truly empower them," said Emanuele Accolla, Managing Director, Acer Middle East and Africa.

Accolla added: "We welcome the chance to educate the region's business community about our four, award-winning product lines, as well as our complementary 'Acer Value-Added Services."

Acer will be featuring its server, mobile, desktop, and home computing technologies for Middle East users.

Acer offers technologically advanced and latest general-purpose servers as well as a rack optimized and storage servers It also offers complementary solutions, from clustering and rack environments to storage and third-party applications.

Acer notebooks offer more than just mobility, they present users with wireless LAN, Bluetooth, and security features as well. On the consumer side, Acer offers the latest Aspire series, while as for the corporate user, Acer offers the latest high end TravelMate series Notebooks .

New this year at GITEX is the Acer TravelMate 100 Tablet PC. "A perfect integration of human's natural and practical needs, the Acer TravelMate 100 revolutionizes the conventional way of using a mobile PC with the direct pen-input feature. Moreover, the embedded wireless and convertible panel make the TravelMate 100 a genuine mobile PC. ," said Krishna Murthy, General Manager, Acer Computer (M.E.) Ltd..

The famous TravelMate 100, also known as the convertible style Tablet PC, has been widely reported in international IT media and tradeshow articles; however, this is the first time for Acer to demonstrate this mobile PC in public in Middle East, along with seminars for discussion. Already bagging the "Best Mobile PC Award" at Computex Taipei 2002, Acer's TravelMate 100 mobile PC is set to revolutionize the mobile PC market.
Acer will also showcase its latest offereing in PDA. Acer PDA enables users to surf the Internet in a wireless LAN environment, with the potential feature of mobile video conferencing.

On the desktop range, this year the PC giant will be showcasing models from its award-winning Veriton line. Acer will be demonstrating solutions on Veriton line up for mainstream market and for the high-end segment as well. Related solutions include wireless LAN, as well as hardware and software security features.

Finally, for the home user, Acer offers a wide range of technologies, but will be highlighting its recently launched Aspire G600 desktop PC. Acer has focused on four major criteria for developing this new generation of consumer PCs - entertainment, digital compatibility, individualization, and ease of use. The new Acer Aspire G600 with its integrated technology and breakthrough design establishes new consumer PC standards in the region

"Acer is always a few steps ahead of its competitors, when it comes to bringing global innovation to users in the Middle East region. Visitors to our GITEX 2002 stand will see very clearly the immediate benefits of using Acer technology, whether a server or a desktop or a notebook, for both office and home use," said Krishna Murthy, General Manager of Acer Middle East.

Acer's participation in GITEX 2002 will also highlight its renewed commitment to paying closer attention to its customers' needs, in line with the global corporate citizen spirit that Acer cherishes. Acer will be engaged in a number of additional activities in GITEX 2002 to further reflect this message to its customers.

Acer will be sponsoring the show's Press Room, a Web-enabled facility. Acer will equip this area with the latest Internet-enabled Acer PCs, which will help press reporters to send the latest news online.

For the fourth successive year, and to make GITEX 2002 more visitor-friendly, Acer will be offering visitors to the exhibition the facility of off-site registration approximately five days before the show commences. Visitors can make use of specially located counters for registration at five locations in Dubai: Dubai World Trade Center, Dubai Airport, and Emirates Towers, Crowne Plaza, and Al Bustan Rotana hotels.