Emirates Environmental Group & Xerox work together for a better environment

Balancing social responsibility and commercial return is very important for Xerox. The latest illustration of this is Xerox's donation of an environmentally friendly multi-function device, the C2424 to the Emirates Environmental Group (EEG).

  • United Arab Emirates: Wednesday, March 08 - 2006 at 09:02
  • PRESS RELEASE


From left to right - Mr Ayman Mattar, Regional Marketing Manager, Middle East, Xerox and Mrs Habiba Al Marashi, Chairperson, Emirates Environmental Group.
From left to right - Mr Ayman Mattar, Regional Marketing Manager, Middle East, Xerox and Mrs Habiba Al Marashi, Chairperson, Emirates Environmental Group.

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EEG is a voluntary, non-profit, non-government organization (NGO) devoted to protecting the environment through education, action programs and community involvement. Xerox has been a big supporter of EEG for over 7 years now, and it is a relationship built on mutual respect.

The latest printing solution donated by Xerox, comes at a time when EEG is expanding and is designed to support EEG in their workflow and document management needs.

'We are proud of our association with Xerox which has grown stronger over the years through thick and thin,' said Mrs Habiba Al Marashi, Chairperson, Emirates Environmental Group. 'Xerox has demonstrated a great sense of social responsibility towards issues such as the environment which has direct synergy with our mission and it is always encouraging to see the private sector taking up its responsibilities in this area.'

'Not only as an organization active in this field, but also as the world's first ISO 14001 certified environmental NGO we take environmental responsibilities very seriously. We are delighted to have this machine, which will help minimize printing and toxic cartridge wastes,' added Al Marashi.

'Our relationship with EEG has always been a close one as EEGs goals map closely with Xerox's attitude & approach towards social responsibility programs in the local community. We are delighted that we have been given the opportunity to play a role in supporting such an organization, which works tirelessly to protect the environment,'



said Ayman Mattar, Regional Marketing Manager, Xerox Middle East.

The Xerox solid ink technology used by the Xerox WorkCentre® C2424 is the most environmentally friendly way to put an image on paper. From its nearly waste-free printing process to its safe, toxin-fee solid ink sticks, it was made with the earth in mind. Resin-based solid ink sticks are completely safe & clean and contain no solvents. In effect, Xerox's solid ink imaging process generates 95% less waste during use than a typical colour laser printer.




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Notes and media contacts

About Emirates Environmental Group
The Emirates Environmental Group (EEG) is a voluntary, non-profit, non-government organization (NGO) devoted to protecting the environment through means of education, action programs and community involvement. EEG is actively encouraged and supported by concerned local and federal government agencies. It is the first environmental NGO in the world to be ISO 14001 certified and the only organisation of its kind in the UAE with accredited status to the United Nations Convention to Combat Desertification (UNCCD). Recently EEG was awarded accredited status to the United Nations Environment Programme (UNEP)'s Governing Council. EEG is open to men and women of all nationalities, as well as to public and private organizations, academic establishments and international institutions. EEG has been running successful community waste recycling progranmmes for a number of years, and also collects waste ink and toner cartridges for recycling.

For further information please contact:
Emirates Environmental Group
PO Box 7013, Dubai, UAE
Tel: +971 4 3318100
Fax: +971 4 3328500
Website: www.eeg-uae.org

About Xerox
Established in 1985, Xerox's regional HQ is in Dubai and operates through a regional distributor network, which markets its range of innovative document management products, applications and solutions. The company's product portfolio includes high-end digital production publishing and printing systems, networked digital multi-functional office devices, a complete range of production and office colour solutions as well as laser printers and fax machines. Xerox's commitment to quality is supported by specialized business managers and technical specialists, who work with Xerox's partners, identifying and meeting customer needs. For more information on Xerox, visit www.xerox.com/news. XEROX® is a trademark of XEROX CORPORATION.
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Wednesday, March 08 - 2006 at 09:02 UAE local time (GMT+4)

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This Article was updated on Thursday, October 26 - 2006
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