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Wednesday, December 2 - 2009

Gulf Air stand to put fans behind F1 wheel

Formula One fans who dream of racing on the world's only desert track, Gulf Air has a solution to make the mirage a reality.

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Visitors from as young as five years old, can experience the thrill of racing by sitting in an unique Gulf Air Formula One car. In each F1 car there are simulators that will give enthusiasts a taste of what racing on Bahrain International Circuit is like.

"The Gulf Air F1 simulators are the closest thing to racing in an F1 car. It's safe because you don't even have to worry about how fast you drive or even overtaking other drivers at high speed. As title sponsors we want visitors to enjoy the F1 experience," says Vice President Marketing and Sales Danny Barranger.

Visitors to the Gulf Air stand can also buy merchandise, make booking for flights as well as enquire about the frequent flyer programme (FFP).

For those who feel lucky, there will be an opportunity to win two Business Class tickets and a VIP pass to experience 4 x 4 off road adventure in a Hummer H3 at the Bahrain International circuit (BIC). Individuals can drop their business cards at the Gulf Air stand or the Paddock Club.

Aside from the F1 simulator children will also have the opportunity to meet Gulfy, a life-sized Cartoon style character appealing to boys and girls of all ages.

Created as an enhancement to Gulf Air's award-winning Sky Nanny service, Gulfy will be appearing at several places and on various occasions in Bahrain and Oman entertaining, engaging and enthralling children and adults alike.
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Notes and media contacts

About Gulf Air:
Founded in 1950, Gulf Air, owned by the Kingdom of Bahrain and the Sultanate of Oman, is the only truly Pan Gulf carrier in the Middle East region.

The regional, geographic and cultural values that the airline has embraced over more than half a century are still central to defining its brand and service ethos.

Today the airline's network stretches from Europe to Asia and covers 50 cities in 30 countries. The fleet comprises 34 aircraft and has the distinct advantage of possessing the strongest network across the Middle East.

A platform for sustained commercial operation has been established over the past three years as part of a multi-phased turnaround programme. It has also provided a framework for a succession of innovative products and services including the unique Sky Chefs and Sky Nannies that form part of Gulf Air's 'smart airline, successful business' vision.

International recognition has been achieved as a result of the turnaround programme leading to numerous awards for the airline's innovative and high quality products and services: These include:
• Best Onboard Catering in First and Business Class (Skytrax World Airline Catering Awards 2005)
• Best designed in-flight magazine (American Creativity Awards,2005)
• Middle East Leading First Class Airline (World Travel Awards 2005)
• World's Leading Airport Lounge (World Travel Awards 2005)
• Middle East & North African Platinum Best Airline (MENA Travel Awards 2004
• Most Improved Airline (Skytrax Awards 2004)
• Middle East First Class Airline (Arabian Business Awards)
• Best new product launch for in-flight services (PAX international Readership Awards)
• Best First Class Onboard Food (Skytrax Food Category 2004)
• Best Business Class Check-in (Skytrax Check-in Category 2004)
• Middle East region's best airport restaurant for its restaurant in Bahrain International Airport lounge (PAX International Readership Awards 2005)
Official Airline and Sponsor of the Gulf Air Bahrain Grand Prix 2006

For further information please contact:
GULF AIR PRESS OFFICE
T: +973 17 338821
F: +973 17 338207

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