Nimer Al Attal, Managing Director, DTK Computers Middle East said, "DTK is committed to furthering the region's aim of reinventing itself as a flexible IT epicenter. DTK is aligning its strategy to complement this goal and we are studying ways to introduce IT enablers at grass roots level. This includes launching new ranges of mobility devices such as laptops. Our goal is to closely align our offerings with the diverse spectrum of consumer needs in the region, leading to a better fit between requirements and results."
In pursuit of its goal, DTK has recently launched the FliNote series of laptops for the mobile workforce that is characterized by robust design and is equipped with latest technological features for added consumer value. The series has been designed for the highly mobile users such as management executives and IT professionals and boasts easy-to-use functionality that allows users to connect online anytime. In addition, DTK is also catering to the industrial market by marketing the specially customized Frontline series of rugged laptops for harsh environments such as oil rigs, assembly plants, shipping docks and the police and mobile workforce as a whole.
"We are also working on ways to introduce new users to IT in order for them to get maximum leverage out of our products. DTK wishes to contribute towards the IT infrastructure entrenchment that is occurring as the region diversifies into a knowledge-driven economy,"
he added.
In its tenth year of successful operations in the region, DTK Computer Middle East is part of DTK Computer's worldwide networks of distributed offices. The company ranks among the Middle East's top five brands, and enjoys a market share of four percent in the branded PC segment, bolstered by sales of 20 percent year on year. While consolidating its presence in the region's core markets including the GCC states, Levant and East Africa, the company is expanding in selective high-growth markets such as Africa, the CIS and Indian subcontinent.
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Posted by Anne-Birte Stensgaard, Senior News Editor
